Culture Secretary, Tessa Jowell, has called on British broadcasters to re-run more classic programmes in an unexpected defence of the repeat as a cornerstone of public service broadcasting.Making her first ever appearance at the Media Guardian Edinburgh International Television Festival last weekend, Jowell claimed that “golden nuggets” such as Pride And Prejudice, The Office and… Continue reading MGEITF 2003: Jowell Defends Core Value Of Repeats
The proposed multi-billion merger of the UK’s largest commercial broadcasters, Carlton and Granada, will go ahead even if the Government forces them to sell off their airtime sales houses, according to senior executives at this year’s Media Guardian Edinburgh Television Festival.Tess Alps, chairman of media buying group, PHD, said: “Advertisers are realistic and we know… Continue reading ITV Merger Will Proceed Despite Divestment
IPC’s flagship lifestyle magazine, Wallpaper*, has appointed Rowena Ratnam as its first ever marketing manager.Ratnam joins Wallpaper* from a business development role at photographic agency Red Door. She previously spent six years as communications manager at Rodale, where she was responsible for PR and marketing for Men’s Health magazine.The newly created role will see Ratnam… Continue reading Wallpaper* Appoints First Ever Marketing Manager
The Daily Telegraph is to launch its first ever foray into cinema advertising, with a range of executions designed to build on its “read a bestseller everyday” campaign.The promotion will launch later this month and will give the Telegraph‘s existing £8 million promotional campaign regional exposure for the first time.The cinema push will feature the… Continue reading Daily Telegraph Makes First Foray Into Cinema Advertising
The cost of digital TV set-top box equipment could fall as low as €36 (£27) by 2007, as fierce competition in the supplier market continues to drive down prices, according to a new report from Strategy Analytics.Also On MediaTel Insight Today…US Hi-Tech Publishing Ad Volumes Fall 17% In JulyThe US hi-tech business publishing sector saw… Continue reading MediaTelINSIGHT: DTV Equipment Costs To Fall Below £30 By 2007
Pre-tax profits at regional newspaper group, Johnston Press, jumped by 51% in the first half of the year, as advertising revenues nudged up by 3%.The company’s figures were bolstered by the integration of Regional Independent Media (RIM), which it acquired in April last year. Operating profits were up by 35% to £84.1 million including the… Continue reading Johnston Press Sees Profits Jump After RIM Acquisition
Chrysalis Radio has secured Telewest Broadband as the six-figure sponsor of Heart 100.7 in the West Midlands.The 12-month deal, planned and negotiated by Media Insight, will run during Nick Piercy’s Evening Drivetime show and will promote Telewest Broadband’s blueyonder 2Mb internet service, which claims to be four times faster than other leading broadband suppliers.On air… Continue reading Chrysalis Brings Telewest To Heart Of West Midlands
Granada has refuted suggestions by former Five chief executive, David Elstein, that the proposed merger with Carlton Communications could produce more than £100 million of cost savings for the combined ITV company. Elstein, who is reportedly planning to parachute in an alternative management team to run the merged broadcaster, claims that the cost savings generated… Continue reading Granada Dismisses Elstein’s Merger Savings Calculations
Carlton was seen in focus yesterday, down 4.28% as continued concerns over its proposed merger with Granada weighed heavily on the stock.Senior executives at this year’s Media Guardian Edinburgh Television Festival have suggested that the proposed merger will go ahead even if the Government forces them to sell off their airtime sales houses (see ITV… Continue reading Sharewatch: Carlton Falls On Bearish Sentiment
The merger of Carlton and Granada into one ITV company will go ahead even if the Government forces them to sell off the two airtime sales houses, according to senior executives at this year’s Guardian Edinburgh Television Festival (GEITF). Tess Alps, chairman of media buying group PHD, said: “Advertisers are realistic and we know that… Continue reading Sales House Divestment Will Not Halt ITV Merger
