Channel 4 and Channel 5 are understood to be preparing to approach competition regulators to prevent the creation of a single ITV on the grounds that it will control too much of the TV advertising market.Carlton and Granada announced plans to merge earlier this month ending a period of intense speculation about the future of… Continue reading Rival Commercial Broadcasters Challenge £2.6bn ITV Merger
Trinity Mirror’s revamp of the Mirror and other main national titles is unlikely to result in any substantial increase in circulation, according to analysts at Merrill Lynch.The broker says that whilst the rationale behind the strategy is sound (adding that something does need to be done after “years of mismanagement”), the paper is unlikely to… Continue reading Mirror Revamp Unlikely To Bear Fruit In Declining Sector
Mediaset, the Italian television group, is understood to have re-entered the auction for Kirch Media, the German media division of the collapsed Kirch empire (see News Corp Out Of The Running For Kirch, Says Report). According to the Financial Times, Mediaset has joined a consortium bid involving leading French broadcaster TF1 and US billionaire investor,… Continue reading Mediaset Rejoins KirchMedia Auction
Week-on-week analysis of the media sector saw stocks mixed as investors considered negative guidance from major banks over the speed of the advertising recession and continued geopolitical uncertainty.Reuters was seen down 6.84%, despite heavy losses due to continued concern over weakness in the corporate finance sector. The group has also reportedly denied speculation that Unilever… Continue reading Sharewatch
Channel 4 and Channel 5 are understood to be preparing to approach competition regulators to prevent the creation of a single ITV on the grounds that it will control too much of the TV advertising market. Carlton and Granada announced plans to merge earlier this month ending a period of intense speculation about the future… Continue reading Rival Commercial Broadcasters Challenge ITV Merger
The Millennium Stadium, Old Trafford and Murrayfield are just a few of the high-profile venues secured by Stadia, a new national advertising contractor set up to target sports fans at stadia across the country.The company, which was set up by former Wwwatt sales and marketing executive Ben Caulfield, specialises in placing ads on seat backs… Continue reading Stadia Targets Sports Fans With Seat-Back Ads
Consumers’ use of the internet to handle billing and account management is set to reach a 45% penetration of the US adult population by 2005, according to forecasts from Gartner Dataquest. The report shows that 22% of US adults will be using online billing and account systems by the end of this year, up from… Continue reading Online Billing Systems To Become Increasingly Popular
Freeserve has raised the stakes in the broadband price war by announcing plans to cut the cost of its high-speed internet package by 7%.The move, which will reduce the cost of Freeserve’s monthly subscription fee to £27.99, matches the price cut implemented by its main rival, AOL, earlier this month (see Broadband Connections Break The… Continue reading Freeserve Ups Stakes With Broadband Price Cut
AOL and Lycos have voiced their enthusiasm for putting their online services on digital television in the UK.A spokesperson for AOL told NewsLine: “An awful lot of households have got digital television and while the usage is still relatively low, it represents a huge opportunity. The medium clearly has potential in the long run.”Interaction, convergence… Continue reading UK Internet Portals Look To Digital TV For The Future
Media stocks were seen up on Thursday, cheered by positive numbers from IBM in the US and bargain hunters moving in.However, the UK advertising sector did not join the broader FTSE rally after Interpublic in the US announced its second profit warning in the last three months. WPP fell 2.36%, while Cordiant extended losses by… Continue reading Sharewatch
