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Prominent cable and DSL providers in the US added a combined 1.37 million broadband internet subscribers in the second quarter of this year, according to Leichtman Research Group. By the mid-point of this year, the major US providers had over 13.5 million broadband subscribers between them. More than 65% of these users connect to the… Continue reading US Cable Firms Reap The Broadband Bounty

Advertising revenues at US newspapers continue to be weak, with the latest round of figures from some of the country’s largest publishing groups showing steep declines in national adspend. According to a report from the World Advertising Research Centre, USA Today – the biggest-selling US paper – saw national ad volumes fall by 16.0% in… Continue reading US Papers Continue To Suffer Ad Declines

The enticing combination of entertainment content and networking technologies could provide a huge boost to internet service and content providers, as well as to electronics manufacturers, as consumers seek to create ‘networked digital entertainment homes’. This is the premise of a report to be released next month by Parks Associates, which finds that the transfer… Continue reading Digital Networked Entertainment Homes Could Have Mass Appeal

The number of broadband subscribers in the Asia-Pacific region will rise from 12.9 million at the end of 2001 to 64.5 million by the end of 2006, according to a new report from The Yankee Group. The research body predicts that China will spark this upsurge with broadband subscribers set to increase from 323,400 last… Continue reading Chinese To Drive Asian Broadband Uptake

Interactive television (iTV) users are ill-educated about the benefits of the platform and consequently its availability has little impact on consumers’ digital television (DTV) purchasing decisions. This is one of the findings of a new report from Van Dusseldorp & Partners, which says that operators need to make consumers aware of the services which iTV… Continue reading Consumers Need Better Education About iTV Services, Says Report

A new study from Ipsos-RSL has revealed a lack of growth in the UK digital TV sector although conditions are ripe for further expansion in the coming year. The quarterly DART (Digital Audience Research Tracker) survey shows that, as in October 2001, 35% of UK homes have access to digital TV services. Stagnation has been… Continue reading UK Digital Market Stands Still For Now

The media sector gave a solid performance yesterday reversing some of last week’s declines and supporting the broader FTSE rally.Carlton and Granada outperformed the sector, seen rising from the news they are to collaborate to win advertising. The key stocks rose 9.11% and 12.37% respectively.WPP was also seen rising in advance of an interim results… Continue reading Sharewatch

Search-targeted marketing agency BTLookSmart has landed a new deal with budget-airline Go.As part of the new campaign Go will pay for performance listings and graphical advertising across the BTLookSmart network, which covers 60% of UK internet users. John Kinder, BTLookSmart’s sales manager commented: “This commitment from Go shows that more and more big companies are… Continue reading BTLookSmart Lands Go Deal

IPC Ignite has appointed Malik Meer as the new editor of Muzik following the departure of Conor McNicholas to NME.Meer previously worked as a commissioning editor on rival dance magazines Ministry and Emap’s Mixmag. Commenting on his appointment, Muzik’s publishing director, Eric Fuller, said: “He understands our readers, our music and our magazine and he… Continue reading IPC Appoints New Muzik Editor

Following the controversy surrounding the new BARB research contract and Kelvin MacKenzie’s recent attack on RAJAR’s diary system, Denise Turner, of Media Planning Group discusses the trials and tribulations of media research.In the media industry 2002 has undoubtedly been the year of spotlight on the industry research currencies. They have between them been one of… Continue reading NewsLine Column: The Trials And Tribulations Of Media Research