BSkyB has secured the sales contract for Emap’s portfolio of six digital music channels in a deal thought to be worth around £15m.From 1 January next year Sky will take responsibility for advertising sales for the Box, Smash Hits, Magic, Q, Kiss and Kerrang, all of which are extensions of Emap’s magazine and radio portfolio.The… Continue reading BSkyB Wins Emap Ad Sales Contract
In 1998, 96-sheet was as big as it got for most advertisers, with only 5 outsize outdoor sites in existence, according to Outdoor Connection, which by 1999 had grown to 41 and during 2000 doubled again. The medium’s continued growth to around 110 national banner opportunities currently available and a growing number of other, London-based… Continue reading Feature: Size Matters In Outdoor
Its hard to offend with a sofa, unless there are TV DIY make-over teams in the vicinity, but this feat was achieved by DFS when 65 viewers complained about its TV advertisement during August. The commercial quoted spoof statistics in answer to the question “What turns you on?”. Accompanying visuals for “46% of you get… Continue reading DFS Ad Complaints Rejected By ITC
SMG, which is reported to have offered all 1,700 of its staff the option of voluntary redundancy (see SMG Offers Voluntary Redundancies), has defended its approach, insisting that it is following “best practice.”A spokesman today drew attention to the fact that SMG warned last month that a review of finances would have to be put… Continue reading SMG Defends “Best Practice” Approach
Following months of negotiation, global media group WPP has now announced that it is seeking the consent of the Takeover Panel to invoke the material adverse change condition in relation to its offer for Tempus Group.In a statement issued this morning, WPP said that it “remains convinced of the strategic merits of combining WPP and… Continue reading WPP Seeks Escape From Tempus Deal
According to press reports this morning SMG has offered all of its employees voluntary redundancy as part of a cost-cutting exercise following a drop in profits for the first half of this year of over 30% (see SMG Profits Stung By Ad Slowdown). In order to avoid forced redundancies, SMG has given its employees until… Continue reading SMG Offers All Employees Voluntary Redundancy
The Advertising Standards Authority (ASA) has appointed a new director to develop the self-regulation of paid for advertising within the new media sector.Alan Chant has taken up the newly created position and will oversee the development of the Admark internet advertising scheme. The scheme supports the extension of self-regulation in the sector by encouraging advertisers… Continue reading ASA Appoints New Media Director
After months of negotiation, global media group WPP has now announced that it is seeking the consent of the Takeover Panel to invoke the material adverse change condition in relation to its offer for Tempus Group (see WPP Poised To Make Counter Bid For Tempus) In a statement issued this morning, WPP said that it… Continue reading WPP Seeks Escape From Tempus Deal
Maiden, which reported an 8.4% increase in sales in its half year interim results recently (see Media Market Round-Up), was the best media performer in yesterday’s market. Shares rose 16.28% to finish at £2.50, an increase of 35p on the previous day.Telewest also performed strongly with shares climbing 12.5% to close at £38ź, up 4źp… Continue reading Sharewatch
The majority of advertisers do not feel that the UK is facing a recession and marketers are fairly upbeat about the outlook, according to the Advertiser Survey 2001 conducted by Media Audits. However, the survey was conducted several months before the attacks on the US on 11 September and was originally published the week before.… Continue reading Most Advertisers Remain Positive On Outlook, Shows Survey
