More Uk articles

Despite the hunger for printed news by the UK public in recent weeks, newspapers have lost out considerably on ad revenue during this period, exacerbating losses in an already troubled market. Billetts Consultancy reports significant losses for the UK national dailies for the period 12-27th September as the need for extra editorial space, coupled with… Continue reading Newspaper Advertising Suffers Following Attacks

The Yankee Group forecasts a prosperous future for m-commerce but warns the industry that wider content and services are required to maximise the commercial potential of the medium. In its report Mobile Commerce in Europe: Premium Content Remains the Priority, the group forecasts that revenues generated by m-commerce could reach $50 billion in Europe alone… Continue reading European M-Commerce Will Be Worth $50 Billion By 2006, Says Yankee Group

Week on week analysis reveals that ITV partners Carlton and Granada were the best performers in last week’s media market.Carlton saw shares rise 21.13% to finish at £1.60˝, an increase of 28p on the previous week, while Granada saw stock climb 22.58% to close at £1.14, up 21p on the week before.At the other end… Continue reading Sharewatch

Dutch based media and information group VNU issued a warning on Friday that full year earnings will fall significantly below expectations.Full year earnings before goodwill amortization and extraordinary items are expected to decline by 0% to 5% when compared to 2000. VNU has significant business interests in the US, where the economic downturn hit first… Continue reading VNU Warns On Profits

The ITC has rejected complaints about an episode of Channel 4’s spoof documentary series Brass Eye after viewers objected to a sketch that dealt with child abuse.The programme, a repeat of a show first broadcast in 1997, featured a sketch in which Brass Eye creator Chris Morris, interviewed a young girl about child abuse. Six… Continue reading ITC Rejects Brass Eye Complaints

Nearly 12 million people tuned in to the BBC’s coverage of England’s World Cup qualifier against Greece in what was the largest Saturday afternoon audience for any TV channel in four years.At its peak the match, which saw England qualify for the 2002 World Cup finals in Korea and Japan, attracted 11.8 million viewers and… Continue reading BBC Scores 12 Million With England Game

Internet service provider Freeserve is bucking the current downturn affecting the new media sector with the launch of a multi-million pound advertising campaign to raise the profile of its on-line and off-line brand.The campaign, which was unveiled yesterday, includes TV, press, radio and online advertising as well as a direct marketing push and in-store promotions.… Continue reading Freeserve Launches Ad Campaign

Chrysalis Radio has scrapped the charges for “wealth warnings” on financial ads in an attempt to attract more financial advertisers to the sector.Heart and Galaxy will no longer charge advertisers for the 10-second legal message which, according to current legislation, has to be broadcast on the end of financial adverts.The radio industry is at a… Continue reading Chrysalis Scrap Wealth Warning Charges

Online media data and intelligence. Its the new rock’n’roll. Or so a few brave and in some cases heavily sequinned members of the MediaTel gang along with some Virtue TV-ers tried to convince an audience of advertising types at the NABS Battle of the Bands at the Hippodrome Leicester Square last night.And so it was that… Continue reading MediaTel Band Goes Into Battle

The online advertising market is in “full retreat” following the events of 11 September, according to the latest figures from online advertising monitor, Lemonad.Soon after the attacks in the US large traditional advertisers started pulling campaigns from press and broadcast slots (see ‘Deteriorating Prospects’ For Media Sector). Almost a month on, data from Lemonad reveals… Continue reading US Attacks Hit UK Online Ad Sales