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In brief: Talon, the global out-of-home media agency, has acquired Evolve, an international out-of-home (OOH) specialist.

The Cohort will focus its support across three key areas: protecting journalists’ safety and security; advancing freedom of expression; and bolstering independent and diverse media.

Media measurement is a tough topic that generates strong views but it’s crucial that the marketers who fund media through advertising have confidence in what they are buying. So we’ve got something special for our next Future of Brands conference, writes the editor.

As well as devising this publication’s rebranding as The Media Leader, Scaffardi has launched event brands such as Future of Audio Europe, the Future of Gaming and the Future of Media, as well as evolving The Future of Brands.

The Association of Online Publishers has released an open letter accusing “unscrupulous” tech vendors of collecting and selling digital publishers’ first-party contextual audience data without their consent.

New IPA president Josh Krichefski aims to boost the overall health and wealth of the agency business by attracting talent through inclusivity and well-being initiatives.

In brief: By his own admission, Elon Musk has driven the value down of Twitter to less than half of what he paid to acquire it last year.

In brief: SPOTiCAR, the used car dealer, has announced its first-ever TV sponsorship deal with ITV2 Family Movies.

Sky’s UK commissioning team has undergone a reshuffle, but what will the impact be on its original scripted content?

Bauer Media Audio plans to launch an audio product that “reinvents radio for an online on-demand environment” in Europe.