An outdoor advertising campaign featuring the words “Fat c*n’t” has been banned for causing offence and being placed in a location where it was likely to be viewed by children.
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In brief: The Independent has partnered with checkout tech company Bolt to transform its ecommerce offering
The new Culture Secretary Michelle Donelan is already a proven upgrade on her predecessor Nadine Dorries. However, she suffers from several of the same delusions.
Media planners need to balance planning for both active and passive attention or risk limiting scale and incurring incremental costs, Radiocentre’s Tuning In conference heard.
Ozone’s sales chief talks about why his first media lunch led to a momentous outcome for cinema and what advice he would give to someone wanting his job.
There is still a gap between advertising professionals and the average consumer in media consumption habits and attitudes in the UK, new Thinkbox research has revealed.
While huge, the audience peak is lower than overnight estimates for England’s crunch football matches last year.
Mobkoi, The Brandtech Group’s mobile advertising platform, has named Chris Davis as the company’s first global chief revenue officer.
Global retail media is likely to surpass the $100bn mark this year, according to WPP’s media-buying arm GroupM.
In brief: NBCUniversal has partnered with Samsung to launch a new playable experience in Fortnite called: “Tonight at the Rock – Powered by Samsung Galaxy”.
