Partner content: Award-winning filmmaker who Idris Elba describes as “one to watch” to headline The Future of Brands.
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Michael Grade is set to be nominated by the Government to chair Ofcom, the broadcast and telecoms watchdog.
Agencies are developing relationships directly with SSPs. The rest of the media industry needs to be part of the discussion, too.
Future has continued its acquisition spree by buying a specialist gaming reviews brand and a social listening start-up.
It’s essential for advertisers to start understanding the ratio of working media versus. non-working media.
In what is billed as a “world first”, the pilot brings together IAB UK trade body members including Google and Meta.
Far away from Russia, legal fights are set to continue for years as regulators, governments and media try to claw back ad revenues lost to tech giants.
Brands, publishers and advertisers ‘waking up’ to the importance of responsible and ethical media. But what sets this start-up apart?