Current data scandals show that UK publishers were right to back their instincts and invest in a new joint industry currency, writes Simon Redican.
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As a shareholder in the brand building business, John Lowery is aghast at the damage Sorrell’s pursuit of money has inflicted.
Rising costs and the ongoing uncertainty that exists over the future direction of the UK economy in a post-Brexit world have led to caution and belt-tightening.
Forde will be responsible for leading UM’s growth plans to develop a future-facing media agency that meets the needs of its clients.
As out-of-home embraces more video, Route’s James Whitmore examines the impact for both consumers and the ad industry.
It may not have been a shock, but Sir Martin’s speedy and sudden departure from WPP at the weekend was a surprise, says Dominic Mills. Now all eyes are on his legacy, and there are signs one part is already starting to unravel.
Is there a way to resolve conflicting needs and make the ecosystem a safer place? Nick Welch investigates.
The antithesis of 90s lads’ mags, the aim of the new digital platform is to provide men in the UK with advice and inspiration making way for “the new masculinity”.
Sorrell, who has been CEO of the world’s largest advertising group for the last 33 years, said it is in the “best interests of the business” that he steps down now.
Full report available at: Mediatel Connected > Connected Surveys > Data
