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Seven in 10 young men trust social content as a reliable source of news. How can media serve them better?

Media planning can feel like an elusive practice to those outside of agencies. In our ongoing series, Generation Media’s Akanksha Sharma takes us through her daily routine.

Lumen’s Mike Follett responds to feedback on his provocative comment that planners “do your fucking jobs”, lest they risk replacement by AI tools.

Castlabs’ Christophe Kind shares how its new advanced addressable TV ad tracking and measurement solution, PRESTOads, can help drive TV performance in the new streaming era.

As part of the News Media Association’s Journalism Matters week, leaders at the broadcasters wrote to Starmer asking that AI products be regulated to ensure mis- and disinformation does not drown out legitimate news.

Real commitment or just empty pledges? Little Dot Studios’ sustainability lead asks, ‘Is the marketing industry being held to account on sustainability?’

Following October’s ADHD Awareness Month, one Future 100 member writes about her lived experience and offers advice on creating space for people to work in ways that let their strengths shine.

Roku’s content distribution director speaks with host Jack Benjamin about its recent developments in FAST and SVOD, what makes the UK TV market unique, and how it works with its content partners to improve discoverability.

There’s a new female-focused video podcast network on the scene. The Media Leader sits down with its co-founders to discuss the importance of female voices and why the current market gaps means advertisers are missing out.

On the eve of The Future of Media London, the ‘present’ of media is a mess of fake video, AI slop and endless content. Can we build a future where trust is not only measured, but traded?