The web-app, developed by creative technology agency Modern English, uses an online social messenger to allow fans to interact with a Dua Lipa chat-bot, and upload a selfie to give them a personal playlist.
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WPP’s digital agency Wunderman has this week acquired Gorilla Group, a US-based ‘commerce experience’ agency. The deal sees Gorilla become part of Wunderman’s growing commerce offering, Wunderman Commerce.
Dominic Mills’ inference that radio is somehow underperforming digitally gives the wrong impression about a medium that is in rude health, writes Mark Barber.
Concluding its global media review, Mars has decided to consolidate its media planning and buying entirely within WPP’s investment wing, GroupM.
In his new role, Dominic Williams will be responsible for looking after client relationships and partnerships.
From inviting neo-Nazis on to news shows to the BBC’s problem of achieving balance, there is a worrying trend of extreme views being elevated by broadcast media, writes Raymond Snoddy.
Ofcom has released its annual Communications Market Report, this time additionally as an interactive report, allowing users to easily access the wealth of information contained within its pages.
Exterion Media has announced the appointment of Steve Hawker as its new UK Marketing Director.
Collaborative machines are set to redefine parts of our society, writes futurist Tracey Follows – they also provide an opportunity for those who can help us navigate a new era of people-tech culture.
The latest quarterly update of the Ipsos Connect Tech Tracker has been released.This is the 20th anniversary edition of the quarterly report.To access the full presentation, please click here:External Link:Ipsos Connect: Tech Tracker Q2 2018