Another rocky day’s trading for media stocks left many companies in the doldrums yesterday. Financial Times owner Pearson suffered a loss of 0.24% to close at 616p, despite optimistic results revealing an increase of 47% in profits for the first half of the year.The growth exceeded expectations and was attributed mainly to improved market conditions.… Continue reading Sharewatch: Positive Results Fail To Lift Pearson
Times Online has announced a deal with Eidos, the UK’s largest video games publisher, to create its Fantasy Football championship offering readers the chance to win a slice of its £100,000 prize fund.The promotion will go head to head with the Telegraph‘s twelfth year of Fantasy Football, launched last week with support from BUPA and… Continue reading Times Takes On Telegraph With Fantasy Football
The popularity of search engines amongst internet users is growing at unprecedented speed, bringing with it valuable advertising real estate. Martin Child, managing director, Overture Northern Europe, looks at the future of internet search marketing and the next generation of search targeted marketing…Today 85% of European internet users first discover websites through search engines and,… Continue reading NewsLine Column: What Next For Internet Search Marketing?
Venture capital groups are limbering up to bid for the BBC’s commercial operations if the sale is given the green light by the Corporation’s chief executive, Mark Thompson.According to reports over the weekend, Rupert Gavin, who quit this month as chief executive of BBC Worldwide and Roger Flynn former chief executive of BBC Ventures, are… Continue reading Buyers Prepare To Snap Up BBC Commercial Arms
Emap is planning to roll out a £600,000 cross-media advertising campaign to promote the relaunch of its flagship music magazine Q later this month.The six-month campaign, planned and bought by Starcom Motive, includes national print advertising in a range of broadsheet newspaper titles, as well as recently revamped men’s lifestyle magazine FHM and sister music… Continue reading Emap Launches Campaign To Promote Q Redesign
UK Cinema admissions soared during June, totalling 14.7 million, to score a year on year increase of 57% and the highest figure on record since 1969.The new figures mean that after a sluggish start to the year, January to June 2004 is now up 5.6% on the same period during 2003.The total equates to an… Continue reading Potter Pushes June Cinema Admissions To 14.7 Million
The Sunday Times Scotland has announced a wide-ranging programme of sponsorship, sampling competitions and promotions to support this year’s Edinburgh Festival Fringe between the 8th and 30th of August.The centrepiece of the newspaper’s campaign is The Sunday Times Scotland‘s sponsorship of the Edinburgh Festival Fringe radio station, broadcasting live from the city centre throughout the… Continue reading Sunday Times To Promote Edinburgh Fringe Festival
Emap has announced plans to revamp its flagship film and entertainment title Empire, comprising a new logo, strapline, size and editorial layout, as part of a move to reposition the magazine to build on its increasingly international focus.Among the changes are revised designs for the title’s logo and layout, claimed to impart a more ‘iconic’… Continue reading Emap Redesigns Empire With An International Focus
ITV, the UK’s largest commercial broadcaster, may be forced to knock £360 million off the value of its assets following a devaluation of regional operator Carlton, according to reports over the weekend.ITV was formed in its present state by a merger between Carlton and Granada last year, although a report by the Financial Mail claims… Continue reading Carlton Devaluation Hits ITV Assets Hard
Media regulator Ofcom has begun the bidding process for the latest commercial FM radio licence in Ashford, Kent, a contract which will run for 12 years.Ofcom estimates that the coverage of the licence would give the winning broadcaster access to an adult population of around 60,000. However, the exact coverage gained by the finalised contract… Continue reading Ofcom Opens Bidding For New FM Radio Licence In Kent
