Viacom Brand Solutions is launching a campaign on behalf of the Electoral Commission to promote political awareness across its flagship MTV channel.The national campaign will launch on 15 November with the stapline ‘Turn opinion into action’. It will feature a number of creative executions specially designed by the Viacom Brand Solutions team.The initiative includes a… Continue reading VBS Launches Youth Awareness Drive To Boost Voting
Capital Radio has confirmed that Emma Forbes is to quit its flagship London station just weeks after the launch of her new breakfast show.Forbes, who joined Capital 95.8 FM just seven months ago from rival London station Heart 106.2, has asked to be released from her contract after reportedly being told she was not guaranteed… Continue reading Capital Confirms Forbes To Quit Flagship London Station
Vehicle advertising specialist, Hub Ads, is expanding its operations with the launch of a new office in Brighton.The group, which promotes a range of products including non-rotating hubcaps, is opening the new office in response to a growth in demand for its range of products. It will be headed up by Andrew Morris and will… Continue reading HubAds Expands Operations With New Brighton Office
Virgin Radio has promoted Brian Commins to the role of sponsorship and promotions director with immediate effect.The new role will see Commins lead a team of eight with responsibility for all non-spot activity for the station including the high profile Pete and Geoff Breakfast show.The promotion is the second in less than a year for… Continue reading Virgin Radio Promotes Commins To Oversee S&P Activity
Advertising and marketing spend rose by 7.1% in 2002, according to a survey of the top 100 marketers compiled by AdAge. The US trade magazine says that this increase shows how the world’s leading marketers ‘weathered’ slow growth and the uncertain global economic and political conditions.Also On MediaTel Insight Today…US Online Advertising Revival Continues In… Continue reading MediaTelINSIGHT: Global Marketing Spend Rises 7% In 2002
ITV Partners Carlton and Granada were seen in focus yesterday after confirming that Graham Duff will head up ITV combined sales operation following the completion of the long awaited £4.5 billion merger. Carlton rose by 2.62%, whilst Granada was seen up by 1.76% (see Duff Appointed To Head Up Merged ITV Sales House).Meanwhile, BSkyB dipped… Continue reading Sharewatch: ITV Partners Slide As Sales Chief Is Announced
Granada Enterprises has secured First Choice holidays to sponsor the third series of ITV’s popular reality game show, I’m A Celebrity Get Me Out Of Here.The deal will see First Choice sponsor all aspects of the series, which returns to ITV1 and ITV2 next year. The agreement also includes a brand presence on the show’s… Continue reading Granada Secures First Choice For Celebrity Sponsorship
RAJAR is re-issuing third quarter listening figures for a number of radio stations and groups with total service areas that include Wales, following a technical problem that caused the initial data to be misreported.The error concerns stations reporting on a six or twelve month sample and was caused by the incorrect application of controls for… Continue reading RAJAR To Re-Issue Listening Figures For Welsh Stations
The latest NRS figures for national newspaper readership revealed continued weakness at prestige pink paper the Financial Times. In spite of its recent £2 million ad campaign, the paper experienced a massive 33% year on year decline in readership to 391,000.In fact September’s NRS figures brought bad news for almost all titles, with both broadsheets… Continue reading NRS National Newspaper Round-Up – September 2003
Cross-media group Emap this morning released a confident set of first half financial results, reporting pre-tax profits up by 9% to £94 million on turnover up by 7% to £509 million.Chief executive Tom Moloney is confident that the company will meet its full-year targets and says that new product developments and recent acquisitions are well… Continue reading Emap Profits Jump 9%, Aided By Strong Consumer Mags
