Pearson, the international media company which owns the Financial Times, today said that the increased economic uncertainty caused by the war in Iraq has had an impact on current trading, especially at its business newspapers, where advertising revenues have fallen significantly in recent weeks.The company’s FT Group, which accounts for 17% of revenues, has seen… Continue reading FT Ad Revenue Drops 18% In Twelve Months, Says Pearson
The Independent has joined a growing list of internet publishers who are charging for premium online content.The www.independent.co.uk website has launched a new subscription service consisting of a collection of its best content, which is available to buy per article or through monthly and annual subscription.The paper claims: “We have launched this new portfolio because… Continue reading Independent Introduces Paid-For Online Content
Paragon publishing has secured Nintendo as the sponsor of a special foil wrapped edition of its GamesTM magazine.The deal will see Nintendo sponsor the entire ‘Retro’ section of the magazine, which will take a nostalgic look at how Nintendo consoles and games have changed throughout the years.Nick Roberts, group editor at Paragon, commented: “GamesTM has… Continue reading Paragon Secures Nintendo For GamesTM Sponsorship
First quarter revenues at global advertising and communications group, WPP, dropped by 3.9% to £908.5 million, slightly ahead of analysts’ expectations.The regional variations showed North America up by 1.4% in constant currencies, whilst in Europe, the UK was down 3.5% and continental Europe up 3.5%. Revenues from the Asia Pacific, Latin America, Africa and the… Continue reading WPP Sees Weak UK Revenues, But Improving Outlook
Interactive Digital Sales (IDS) is increasing the size of its sales team and is dedicating more resources to interactive advertising, following the rapid growth in demand for interactive TV campaigns.The sales house, which represents the Flextech and UKTV channels, has appointed its commercial development manager, Mark Conolly, manager of interactivity, with responsibility for increasing revenue… Continue reading IDS Increases Focus On Interactive Advertising
Although traditional broadcasters with major sports rights will benefit most from new broadband revenue streams, a market will emerge for less popular or niche sports that are unable to gain television carriage, according to a new report from Screen Digest.Also On MediaTelINSIGHT Today…European Online Content Spend To Hit €3.2bn By 2007, Says JupiterAlmost a quarter… Continue reading MediaTel Insight: Broadband Sport Content To Generate $6.4bn By 2008
WPP was seen in focus on Thursday as investors considered the potential cost of the effects of the Sars virus on the global advertising market. The stock was seen down 1.05%.The fall came in spite of a series of unusually bullish comments from WPP chief executive, Sir Martin Sorrell, who said there were “significant” signs… Continue reading Sharewatch: WPP Falls On Sars Concerns
Chrysalis Group is set to sell its television division to a management buy-in group led by a trio of former ITV heads.The company today confirmed that a sale has been agreed in principle with debt and equity providers, although the exact terms have yet to be finalised.The management buy-in group is led by Steve Morrison,… Continue reading Chrysalis To Sell Television Group To Former ITV Heads
National commercial speech radio station TalkSPORT has secured computer games company, Codemasters, as the sponsor of its championship snooker coverage.The month-long deal, which encompasses the Regal Scottish Open and the Embassy World Championships, is designed to raise awareness of the latest sports simulation game from the computer games group.The sponsorship will include an on-air competition… Continue reading Sponsorship Deal Sends TalkSPORT Snooker Loopy
Channel 4 has announced plans to launch a new version of its digital entertainment channel, E4, as losses at its commercial division, 4 Ventures, more than halved.The new delayed broadcast channel, known as E4 +1, will launch across digital, satellite and cable platforms in July. It will carry an identical schedule to E4, but will… Continue reading Channel 4 Plans New Launch As 4 Ventures Cuts Losses
