Can Apple keep this growth going through media? Mediatel News asked agency leaders what they thought.
ARCHIVE ▸ Ella Sagar
The luxury fashion brand organised pitches around family schedules and used more than one intermediary while reviewing its media account.
Asmodee UK, game publisher and distributor, has launched its “biggest every marketing campaign” with activations on Absolute Radio, social and an in-person BoardGame Bonanza event.
The UK’s second largest independent media agency has sold to US company Stagwell.
“Stay interviews” could become the norm in 2022 to help retain staff during the Great Resignation and talent crisis, industry leaders have said.
National and regional titles put aside competition to encourage people to get boosted this week as part of a government campaign in the run-up to Christmas.
TikTok has overtaken Google as the most visited website on the internet for the first time.
From break-out social platforms and measurement to hybrid working, media has gone through many changes while recovering from the pandemic
Advertising has been recovering from the pandemic, but which channel bounced back quickest and biggest this year?
In a first for the platform, ActionAid has turned Pinterest’s “Save” button, traditionally used to save ideas and images to your boards, to a “Save. For Real” button to drive donations and awareness.