75% of European adults access the internet regularly, and of these, almost half own two or more connected devices, finds Forrester’s first benchmark report on the state of consumers and technology in Europe.
ARCHIVE ▸ Ellen Hammett
Showing 1711-1,845 of 1,845
CBS Outdoor, in association with MediaTel, is holding the ‘All Eyes on London’ event on Friday 26th April at London’s Living Room at City Hall, and will give insight into the UK’s prosperous capital city and the effects that it has – and will continue to have – on both the media and the advertising industry.
Media technology company Sticky has closed a $3 million deal with tech investors Conor and Northzone that will see it launch a new in-screen measurement tool, in a bid to overcome the claim that half of online ad impressions are never seen.
The Guardian has today launched a new digital platform that will allow readers to contribute to live news and other content in a bid to build upon its “open journalism” publishing drive.
Former Times editor James Harding has been appointed as director for BBC news after new director general Tony Hall outlines aims to build a senior team that will “define the BBC” for the next decade.
Though multi-tasking in front of the TV is common, viewers are not widely using applications designed by broadcasters to accompany television programmes, finds latest NPD study.
Guardian Media & News and Faber and Faber will be joining forces to offer a unique publishing opportunity built upon “independence, innovation and quality” in a bid to supplement decreasing ad revenues that print is struggling to sustain.
New research shows that most of the biggest print publications in the UK are missing out on their slice of the estimated £526 million annual spend on mobile advertising by not offering digital sites which render effectively on tablets and smartphones.
BARB appoints Joe Lewis as project director and welcomes Gary Roddy into its client services team.
LG will be the first company to integrate PayPal into its Smart TV platform, allowing users to purchase products via their TV sets/