As CEO of Havas Media Group UK, Frampton has been at the helm of five media agencies encompassing 880 people and delivering revenue of £90 million.
ARCHIVE ▸ Ellen Hammett
She leaves the UK and Ireland business 4,500 people strong, serving over 800 clients across 23 media, technology, data and creative agencies.
The business has been set up to help clients maximise the value of their existing and future intelligence resources, ensuring they deliver “useable business wisdom” to drive better business performance and evaluation.
While the Facebook and Google duopoly continue to dominate the headlines, Wolfgang Blau warned publishers to pay attention to the ‘under-reported’ Chinese-owned internet if they want to truly compete and survive on a global scale.
Just over half (51%) said their device makes mistakes, compared to only 10% who said it doesn’t.
Speaking at the Festival of Marketing on Thursday (5 October), Diageo’s global brand director, Anita Robinson, said it is time to take the drinks manufacturer’s role in shaping society “a step further”.
From 1 October, digitally-altered or enhanced images that make models look slimmer or larger must carry the tag-line ‘Photographie retouchée’, or brands will be fined at least €37,500 or 30% of the cost of creating the ad.
Hearst UK’s new chief strategy officer, Robert Ffitch, has called on the magazine industry to make more of its trusted brand-building capabilities.
WPP’s Wavemaker – the product of merging MEC and Maxus – has appointed Aaron Smith as global chief client officer.
Google has announced a number of steps it is taking to help its partners “build trust in the advertising supply chain” – including a new infrastructure that will automate the refund process for invalid traffic.