In her new role, Stevens will work across Zenith’s portfolio of global clients and will be responsible for defining Zenith’s overall direction in commerce services.
ARCHIVE ▸ The Media Leader Staff
In the wake of the Cambridge Analytica and Russian election scandals – and just before its CEO is to testify before Congress – Facebook has announced plans to crack down on unauthorised political or ‘issue ads’.
EVENT: Hear from the most engaging research practitioners and users, ensuring insights that will enhance how your business sources and uses data to drive success.
In his new role, Barnett will drive the product vision and strategy across Quantcast’s Advertise and Measure businesses.
Dal Gill joins Seedtag from Spotify, where he served as a member of the European leadership team.
Andrew Mortimer, Sky’s director of media, has this week moved from the marketing group to the newly-created role of director of client strategy for Sky Media.
News UK, publisher of The Times and The Sun, has promoted Dominic Carter to group chief commercial officer, a new role that will oversee all national advertising revenue for News UK and Wireless Group operations.
In this week’s podcast, host John Reynolds interviews Google executives Nishma Robb, marketing director, and Matt Bush, sales director.
A new study has found that nine out of ten marketers would be able to justify ‘slightly’ or ‘significantly’ more investment in programmatic if the measurement was improved.
In her new role Watt will help Quantcast’s advertiser clients grow by leveraging company’s live insights in order to reclaim control of their audience relationships.
