Bloomberg Intelligence media analyst Tal Smoller tells Newsline what she thinks the big video advertising trends will be this year.
ARCHIVE ▸ The Media Leader Staff
Newsworks picked up three awards as ITV, MTM, Trinity Mirror Solutions, BBC World Service, MEC UK, Metro and MailOnline are all crowned category winners.
Videology’s Jon Block gives a round-up of the fascinating debate he chaired at Videoscape 2017.
TubeMogul’s UK commercial director Mauricio Leon shares what he thinks will be the big trends and most exciting opportunities in video advertising over the next 12 to 18 months.
Kat Hebden, managing director of Shotglass Media and head of digital at FremantleMedia, tells Newsline which video trends we should expect to see this year, as well as some of the biggest challenges and opportunities brands face.
Kollman, who was most recently global head of insights at SABMiller, where she oversaw a team of 140, will play a key external-facing role working with Kantar’s global clients.
The move will allow the publishers to distribute content via a curated feed in five countries.
The Independent managed to increase its online audience by 34.5% period-on-period, while MailOnline’s hit 15.64 million.
The Observer, Sunday Times and Sunday Telegraph all managed to increase their circulations over the year – the only titles in the market to do so.
The latest ABC results for the July – December 2016 period charts all the trends for the consumer magazine market. Here, industry experts digest the findings.