J-ET, the UK’s only electronic trading and accountability system for commercial radio campaigns, launched on schedule in Manchester and Leeds earlier this week.At 9:45am on Monday morning Stella O’Reilly of Feather Brooksbank in Manchester posted the first campaign brief from a non-London agency. Within minutes she had received the requested responses from a number of… Continue reading J-ET Launches On Schedule In Manchester And Leeds

Local newspaper publisher, Johnston Press, today announced that trading results for the first half of this year will be ahead of expectations, as advertising revenue grows by 5.8%. All categories of advertising are ahead of forecast, with the strongest growth coming from the recruitment sector reflecting the improved business climate in the south of the… Continue reading Johnston Press Results ‘Ahead of Expectations’

By 2013, the number of multi-channel TV receivers in European homes is expected to double to 213 million, with almost half being digital terrestrial television (DTT) receivers, according to a new report from Euromedia. In 10 years time, 8.3 million subscribers will be generating an annual revenue of â‚Ź1.12 billion and using 102 million DTT… Continue reading DTT To Reach Half Of Europe’s Multi-Channel Homes By 2013

The UK inflation rate has risen to its highest level in a year on the back of high oil prices and increasing transport costs.The latest official figures from the Office of National Statistics show that the consumer prices index (CPI) rose to 1.5% last month, up from just 1.2% in April.Concerns over inflationary pressures have… Continue reading UK Inflation Pushed Higher By Rising Oil Prices

UK Ad Spend Increases By 4.8% In First Quarter Of 2004 14.06.04 The Advertising Association today announced that the advertising market in the UK continues on the road to recovery as the first quarter of 2004 grew by 4.8% (current prices), the strongest growth since the end of 2002. The survey carried out by the… Continue reading UK Ad Spend Increases By 4.8% In First Quarter Of 2004

Confidence among Britain’s marketers has reached one of its highest ever levels and those in the business are certain the recession has finally come to an end, revealed a new survey from the Chartered Institute of Marketing (CIM). After an uncertain and hesitant recovery, UK marketers are now planning to invest to make the most… Continue reading UK Marketing Recession Is Finally Over, Says CIM Study

Nearly half of US advertisers expect their budgets to increase in the next year, according to a survey carried out by the Association of National Advertisers (ANA). As reported by Merrill Lynch, the latest ANA survey reveals that 49% of US advertisers expect to increase their advertising budgets this year, while 44% remain the same… Continue reading Half Of US Advertisers Set To Increase Ad Budgets

BBC Radio Five Live has been forced to withdraw a promotional trailer claiming it had exclusive broadcast rights for the Euro 2004 tournament, following the threat of legal action from Kelvin MacKenzie’s rival talkSPORT station.MacKenzie threatened to sue the BBC after making the claim relating to Five Live’s coverage of the event, despite the fact… Continue reading talkSPORT Threatens To Sue BBC Over Football Claims

Future Publishing has announced plans to launch a special one-off magazine covering the rapidly expanding world of digital DJ-ing technology.The 100-page Digital DJ title will appear as a special edition of this month’s Future Music magazine. It will target men aged between 16 and 20 years-old who are either beginners on the turntables or long-time… Continue reading Future Publishing To Launch One-Off Digital DJ Magazine

The BBC is currently holding talks about the possibility of launching a free-to-air digital satellite service to rival BSkyB’s proposed package of more than 200 television and radio channels.It is understood that the Corporation is in negotiations with a number of other broadcasters about launching a service to go head-to-head with the satellite package unveiled… Continue reading BBC Contemplates Taking On BSkyB With Satellite Service