Global advertising giant, WPP, has announced that half-year revenues have reached over £2 billion for the first time ever, spurred by a significant increase in advertising revenue. Revenues at the world’s second largest advertising group, rose from January to June by 6% year-on-year to £2.03 billion, stimulated by the effects of Euro 2004, the Olympic… Continue reading Revenues At WPP Exceed Expectations To Reach £2 Billion
ARCHIVE ▸ The Media Leader Staff
Senior executives from Channel 4 and RTL, the pan-European broadcaster that holds the controlling stake in Five, are scheduled to meet next week to hold discussions about a possible tie-up between the two broadcasters. The two commercial rivals have made no secret of their desire to forge closer links to help them compete in the… Continue reading Television Bosses Set To Hold Further Merger Talks
Despite figures for US internet access hitting a plateau, broadband penetration continues to grow successfully, as a new study reveals that 51% of US surfers now access the web using a high-speed connection. According to a report from Nielsen//NetRatings, sixty-three million at-home internet users connected via broadband in July, citing a 47% year-on-year growth, compared… Continue reading Broadband Usage Closes In On Narrowband
Espotting Media, the online search targeted marketing company, has bolstered its senior management team with the promotion of Chrys Philalithes to the newly created role of European marketing director.The position will see Philalithes assume responsibility for all marketing and communications initiatives across Europe. She will also be a key player in the integration of Espotting… Continue reading Espotting Bolsters Management Team With Marketing Role
Media super-regulator Ofcom is advertising for a new FM commercial radio licence for the Kidderminster area in the West Midlands, as part an ongoing initiative to launch up to thirty new stations throughout the UK over the next few years.Radio companies have been invited to pitch for the licence, which is estimated to achieve a… Continue reading Ofcom Advertises New FM Commercial Radio Licence
More than 7 million football fans tuned in to BBC One last night to watch the England team return to form after a disappointing performance in the European Championships with a convincing 3-0 win over Ukraine.Unofficial overnight figures from BARB show that a peak of 7.2 million viewers resisted the temptation to go to the… Continue reading More Than 7 Million Watch England Defeat Ukraine
Niche magazine giant Future Publishing is making its first foray into the highly competitive hair and beauty sector with the launch of a new monthly title targeting well groomed consumers.Hair Style & Beauty magazine enters a fierce marketplace dominated by a few key titles. However, it has the potential to perform well, with Future Publishing… Continue reading Future Grooms New Hair And Beauty Title For Success
ITV has dropped two high-profile shows from its peak-time schedules amid ongoing fears that a dip in viewing could force the UK’s largest commercial broadcaster to pay as much as £100 million to advertisers.The last few months have seen ITV become ruthless in axing peak-time programmes that under-perform after the Competition Commission ruled that it… Continue reading ITV Drops Peak-Time Shows To Avoid Viewing Slump
A new project looks set to revolutionise the way we use mobile phones, as it aims to find a way to send television broadcast signals to 3G enabled telephones. The ₏96 million study, named INSTINCT (IP-based Networks, Services and Terminals for Converging Systems), is being undertaken by West London’s Brunel University and hopes to bring… Continue reading Digital Television Could Be Received On Mobile Phones By 2010
In the latest Eurovision V report, Merrill Lynch has said that the European broadcast market is performing well below historical trends, with many companies trading at only 20% above their all time low. However, the Olympic games continues to give a much needed boost to the sector this summer and as a result it has… Continue reading Latest ITV1 Forecasts From Merrill Lynch
