The BBC has launched a cross promotion campaign between its market leading Gardeners’ World and Good Food magazines to boost the new BBC book, Delia’s Kitchen Garden with a specially produced Delia Smith supplement accompanying the title’s October issues.The move marks the first time the two magazines have teamed up and will see a close… Continue reading BBC Pushes Delia Book With Dual Magazine Tie In
ARCHIVE ▸ The Media Leader Staff
The return of Ant and Dec’s Saturday Night Takeaway to ITV this autumn will be sponsored by PZ Cussons’ Imperial Leather soap brand, the broadcaster has announced, with the high-rating programme expected to further bolster ITV’s viewing share.The fourth series of the popular Saturday night variety show was secured by Cussons in a seven-figure sponsorship… Continue reading Cussons Coughs Up Cash For ITV’s Takeaway
Mobile gaming services, are expected to generate $1.8 billion each year by 2009 and although generating a substantial sum, are expected to remain a niche market, accounting for just over 4% of total wireless data revenues. According to the new report Mobile Gaming Services In The US 2004-2009, from market research firm In-Stat/MDR, it is… Continue reading Rapid Growth Ahead For Mobile Gaming Services
Dmail, the digital equivalent to email, has just been unveiled with promises of eradicating the problems which email has inherited. The creation of dmail, which has been developed by a Dorest inventor, originates from the oil and gas industry and hopes to be able to put to bed problems such as; spam, virus, security, privacy… Continue reading Digital Mail Rivals Electronic Mail
Digital video recorder maker, TiVo and the internet DVD rental group, Netflix, are in talks to allow US Netflix subscribers to download films straight from the internet to their TiVo box. According to the latest version of Newsweek magazine, the deal could be sealed sometime this week and is just waiting for TiVo’s board of… Continue reading TiVo And Netflix Team Up To Allow Internet Movie Downloads
As Scottish Media Group (SMG) prepares to issue its half year results on Thursday, Merrill Lynch has said it predicts advertising revenues for the group to beat expectations. In its latest broadcasting update, Merrill Lynch, says it now expects revenues at SMG to grow by 5.5% from 3.5%, topping £89.2 million from January to June… Continue reading Latest SMG Predictions From Merrill Lynch
As a result of strong half year results from Taylor Nelson Sofres (TNS), Merrill Lynch is revising upwards its 2004 and 2005 organic growth expectations for the market research group. Merrill Lynch has said as a result of good half year sales and expectations of market growth by TNS in the region of 3-4%, organic… Continue reading Revised TNS Forecasts From Merrill Lynch
Advertising and PR firm, Chime Communications, has today revealed a positive turnaround in profits during the first half of this year, as operating profits grew by 8% to £3.6 million. Commenting on the results, chairman, Lord Bell said: “I am pleased that we have returned to reporting pretax profits. Our successful fund raising and the… Continue reading Chime Communication Sees Improvements In Profits
Global market research group, Aegis, has today unveiled that revenues for the first six months of 2004 have grown by 15% to just under £339 million, spurred by a recovery in Europe and stronger than expected new business wins. Pre-tax profits from January to June grew to £294.5 million as a result of the ‘global… Continue reading New Business Wins Spur On Revenues At Aegis
Highbury Entertainment has announced the return of Mike Frey to the UK to succeed Mark Simpson as managing director following a three-year stint heading the company’s Australian division.The move will give Frey responsibility for Highbury Entertainment Bournemouth, formerly Paragon Publishing, Highbury Entertainment London and Highbury Entertainment Business. He will take up his post on 22… Continue reading Highbury Entertainment Welcomes New Managing Director
