Media and research group, Aegis, has today announced that it has acquired the Marketing Resources Management Group (MRM Group), owner of Australian based marketing agency One Digital, for £1.6 million. In a statement this morning, Aegis said that it may also have to pay consideration payments of up to £6.3 million over for the next… Continue reading Aegis Acquires One Digital Marketing Agency

Communications group, Cable and Wireless, has today announced that revenues for its first quarter trading declined 9% year-on-year to £798 million. Chief Executive, Francesco Caio said this morning that the expected fall in revenue was principally due to tough UK conditions, coupled with the continued negative impact of exchange rate movements which hit its National… Continue reading C&W Revenues Knocked By Tough Trading Conditions

Ousted Hollinger chairman, Lord Black, yesterday claimed that the new board at Hollinger International had deliberately disregarded bids for the entire company in order to freeze him out, reports the Times. Black is appealing to a US judge in Delaware, where Hollinger is incorporated, to take into account the rights of shareholders to vote on… Continue reading Lord Black Says Hollinger Ignored Shareholder Bids

The Guardian Media Group, publishers of the Guardian and Observer newspapers, has announced increases in turnover, operating profits and cash flow in its annual results published today.According to chairman Paul Myners, the increases mark a year of “significant progress” for the company. GMG’s head also stated that the company had resisted “quick fixes” in approaching… Continue reading GMG Announces Significant Progress In Annual Results

BBC Magazines has announced what it claims is the UK’s most comprehensive research study to date into consumer attitudes, centering on public opinions of its extensive gardening portfolio.The research is designed to inform future editorial, marketing and advertising sales plans for its gardening products, including BBC Gardeners’ World Magazine, BBC Easy Gardening and Gardens Illustrated.The… Continue reading BBC Seeds Research Into Gardening Readership

The number of at home global internet users declined by more than 3.5 million from May 2004 to June 2004, according to the latest update from Nielsen//NetRatings. Over the month, the number of active internet users over 13 countries fell to 296.9 million from 300.4 million, representing a decrease of 1.17%. For the third consecutive… Continue reading Internet Users Drop By Over 3.5 Million In June

The US magazine industry is finally showing positive signs and bouncing back out of the depths of recession as demand for both consumer and trade magazine advertising pages starts to grow. The Publishers Information Bureau, which tracks the number of advertisements carried by consumer magazines, recently cited a turnaround in demand, as did a unit… Continue reading US Magazine Industry Finally Bouncing Back

A new report from Forrester Research suggests that broadband is the force behind a new wave of technology adoption and online activity. According to the Benchmark 2004 Data Overview: Consumer Technolographics report, the 23.1 million broadband households in North America are more likely than dial-up homes to use the internet for researching products, shopping, banking… Continue reading Broadband Energises The Internet

The Q2 2004 Bellwether Report has revealed continuing buoyancy in the marketing sector with final data for 2003 showing the steepest rise in marketing spend since the survey began, along with improved confidence amongst top marketing executives. The report, a quarterly survey of marketing budgets, is published today by NTC Research on behalf of the… Continue reading Q2 Bellwether: Market Recovery Continuing For UK Advertisers

Research firm, Yankee Group has found that 78% of US consumers are aware of high definition TV (HDTV) and 20% plan to purchase HDTV sets by 2008. Yankee said that sales of HDTV monitors reached 3.2 million in 2003 and predicts this to rise to 20.2 million by 2008. The report says that the growth… Continue reading Consumers Expected To Buy HDTV