Sales of traditional men’s lifestyle magazines are believed to be falling rapidly following the multi-million pound launch of weekly competitors, Nuts and Zoo, earlier this year.Senior magazine sources quoted by the Observer claim that the launch of Emap’s Zoo and IPC Media’s Nuts have dented the circulations of their more established monthly counterparts, FHM and… Continue reading Nuts And Zoo Hit Sales Of Monthly Lads’ Mags

The recent Euro 2004 football tournament was not only a major success for the majority of broadcasters and sponsors, but also attracted record online audiences, according to the latest research from Nielesen//NetRatings.The study shows that the the BBC’s Euro 2004 website was far and away the most popular in the UK during the tournament, with… Continue reading Euro 2004 Tournament Attracts Record Online Audiences

More than a third of mature web users currently access the internet via a high-speed broadband connection, according to new research released today.A study of 1,000 UK internet users carried out by web portal 50 Connect claims that the number of so-called silver surfers with a high-speed internet connection has more than doubled since May… Continue reading More Than A Third Of Silver Surfers Now Have Broadband

UK advertising expenditure forecasts published by the Advertising Association (AA) and the World Advertising Research Centre (WARC) last week show yet further evidence of the advertising recovery gaining momentum. UK advertising expenditure for 2004 is set to show bigger growth than previously anticipated with figures being revised up from the 3.2% predicted earlier this year(see… Continue reading 2004 UK Ad Spend Expected To Grow by 4.8%

A new report from US-based IMS Research forecasts that an influx of Freeview-ready DVD recorders to the UK will have exceeded 3.6 million units by 2009, thereby potentially boosting Freeview’s service with an extra 1.8 million viewers. According to this research, half of the 3.6 million DVD recorders expected to hit British shores by the… Continue reading 3.6 Million DVD Recorders To Boost Freeview Numbers by 2009

BSkyB is beleived to be reviewing the future of its three music channels, The Amp, Scuzz and Flaunt, as part of a shake-up that will see head of music channels, Jo Wallace, move to oversee original programming at flagship entertainment channel Sky One.Reports suggest that Wallace’s arrival at Sky One will conincide with the channel’s… Continue reading BSkyB Reviewing Future Of Music Channels After Shake-Up

Viacom Outdoor has secured the HomeChoice television network as the first advertiser to use its newly launched premium poster format across the London Underground network.The portfolio of sites, called showcase squares (pictured), differ from the standard London Underground poster sites in that they are based on a distinctive three square-metre, scrolling format.Viacom Outdoor plans to… Continue reading Showcase Squares Launch Across London Underground

WPP is believed to be on the brink of acquiring a majority shareholding in outdoor specialist Poster Publicity in a move that will allow it to create a new global poster buying entity.Reports suggest that the independently owned Poster Publicity will merge with WPP’s outdoor company, Portland Outdoor, to form an as yet unnamed global… Continue reading WPP To Create Global Outdoor Buying Specialist

Chyrsalis Radio’s LBC stations have come together with weekly financial newspaper, The Business, to create joint radio and press advertising packages for targeted clients and agencies.The aim of the initial six-month deal, which includes LBC 97.3 FM and LBC News 1152 AM, is to allow advertisers to develop bespoke, creative-led activity which can bought across… Continue reading LBC Stations Secure Cross-Media Deal With The Business

Wireless Group chairman and chief executive Kelvin MacKenzie has this morning revealed a positive performance for the radio group with second quarter revenues rising by 36% year on year. At the company’s annual general meeting, MacKenzie announced that the Euro 2004 football championships helped national speech station talkSPORT to see revenues for the quarter rise… Continue reading Euro 2004 Helps Profits Surge By 40% At Wireless Group