Interactive Digital Sales and Initiative Media have brokered a £500,000 deal that will see Johnson and Johnson’s Clean and Clear skincare range sponsor a number of programmes on Trouble TV.The deal marks Clean and Clear’s first foray into broadcast sponsorship and centres around two major programming strands on the teen-focussed channel from 1 May until… Continue reading IDS And Initiative Secure Clean And Clear Sponsorship

Clear Channel’s Adshel division has secured the largest UK street furniture contract to come up for tender in more than two decades.The contract begins on 1 July and gives the company exclusive rights to sell advertising on bus shelters in the West Midlands. It was won after a competitive pitch against JCDecaux, City Lights and… Continue reading Adshel Wins £100 Million Street Furniture Contract

Guardian Media Group Radio (GMG Radio) today announced that national airtime revenue’s have grown by 86% in the last year and annual turnover is up by 61%. The trading update for year ending 31st March 2004 shows that turnover, excluding revenue from records and events, has increased to £21 million from £13 million in the… Continue reading Exceptional Revenue Growth For GMG Radio

Omnicom today announced that net income for Q1 2004 has increased by 17% to $135.6 million from $115.5 million for the same period last year. This is the second strong quarter in a row for Omnicom who posted a 10% growth in Q4 2003 (see Omnicom Posts 18% Revenue Rise As Markets Improve), signaling that… Continue reading Omnicom Sees A 17% Rise In Profits

The seemingly unstoppable rise in text messaging saw another boost during March, as levels reached an unprecedented 2.1 billion for the month. According to the Mobile Data Association the figure is an increase of 80 million on the previous month and a 25% rise on the same period last year. A monthly average of 69… Continue reading Text Mania Still Driving Messaging Increase

By 2007, nearly 500 million people worldwide will be using broadband to access the internet, according to a new report from the researchers at eMarketer. The Broadband Worldwide 2004: Subscriber Update report says that for every one of the 250 million expected broadband subscriptions (see Global Broadband Subscribers To Hit 250 Million By 2007) there… Continue reading 500 Million Broadband Users Expected By 2007

Mirror Group Newspapers has announced the promotion of Dominic Carter to the newly created role of deputy director of advertising with immediate effect.The role will see Carter assume responsibility for the publisher’s portfolio of national titles, which include the Daily Mirror, the Sunday Mirror and the People. The classified and regional sales offices will also… Continue reading Mirror Names Carter As Deputy Director Of Advertising

The Telegraph Group is expected to report a pre-tax profit of between £45 million and £50 million this year, in a move that could push up the price that bidders are willing to pay for the company.It is understood that a number of parties interested in taking control of the newspaper group have been given… Continue reading Telegraph’s £50 Million Profit Could Push Up Bids

ITV has extended its commitment to Formula One motor racing with a new five-year contract that will keep the sport at the heart of the broadcaster’s schedules until the end of the decade.ITV has held exclusive rights to Formula One races since 1997 and recently secured the Daily Telegraph as the exclusive £4.5 million broadcast… Continue reading ITV Keeps Wheels Moving With Formula One Deal

Channel 4 has announced that Renault Espace will extend its long-term sponsorship of the broadcaster’s drama strand for another year.The deal, which began in 1999, includes six leading American dramas and three new UK dramas designed to deliver the car manufacturer to a core audience of affluent ABC1 men aged between 35 and 55.Channel 4’s… Continue reading Renault Extends Channel 4 Drama Sponsorship Deal