Emap Advertising has secured the Yates bar chain to create a special ‘Girl of the Week’ promotional campaign in the recently launched men’s lifestyle magazine Zoo Weekly.The bespoke campaign will see members of the Zoo team visit a number of Yates’s bars across the country in search of ‘undiscovered local talent’ that reflects the bar… Continue reading Emap Secures Yates For Sexy Zoo Weekly Campaign

Pan-European broadcasting giant RTL has hired investment bank JP Morgan as it considers the possibility of increasing its majority shareholding in the UK’s smallest terrestrial broadcaster, Five.It is understood that RTL will ask the bank to consider all the options for its stake in Five, including off-loading its shareholding if there is deemed to be… Continue reading RTL Hires JP Morgan To Help Boost Stake In Five

IPC Advertising has secured an integrated cross-media deal with global FMCG brand-owner Lever Fabergé to promote the relaunch of its Lux bath and shower range across its consumer magazine titles.The deal, secured through IPC Advertising Corporate Accounts division, will see titles such as Now, Marie Claire, and InStyle promote the Lux-branded Star Quality Tour, which… Continue reading IPC Forms Cross-Media Partnership With Lever Fabergé

Commercial radio group GWR has announced the sale of its stake in Radio Investments (RIL) to a new company headed by former Jazz FM chief executive, Richard Wheatly, for a total of £10.6 million.The disposal of the 27.8% stake is due for completion later this month once Wheatly’s fledgling Local Radio Company has completed its… Continue reading GWR Off-Loads Radio Investments For £10.6 Million

WPP has seen off competition from rival advertising heavyweights Interpublic Group and Omnicom to secure the global media contract for HSBC, believed to be worth around $600 million.The deal is a result of a wide-ranging review by HSBC designed to consolidate its business with one marketing services organisation. WPP will now create a dedicated team… Continue reading WPP Beats Rivals To Win Global HSBC Media Account

Commercial radio group GWR has announced the sale of its stake in Radio Investments (RIL) to a new company headed by former Jazz FM chief executive, Richard Wheatly, for a total of £10.6 million. The disposal of the 27.8% stake is due for completion later this month once Wheatly’s fledgling Local Radio Company has completed… Continue reading GWR Off-Loads Radio Investments For £10.6 Million

As BSkyB today announced that operating profit hit record levels, growing 76% during the third quarter, it was confirmed that the FA Premier League games would not be sub-licensed as all of the bids received by the group, failed to meet the reserve price tag. Operating profit for the three months ending 31st March 2004,… Continue reading Sky Turns Down Premier Bids As Profits Soar

The UK TV market will become more, rather than less competitive, the chairman of Channel 4 told equity research company, Lehman Brothers. During the meeting, Luke Johnson said that he expects Freeview to become more attractive as more people find out about it. He also gave a pat on the back to the BBC, the… Continue reading TV Market To Become More Competitive Says C4 Boss

Local US websites, operated by newspapers and TV stations, are expected to bring in revenues of more than $1 billion this year; a huge chunk of the total local advertiser spend which reached $2.1 billion last year says Borrell Associates. The What Local Websites Earn report says, these sites generate 10 to 20 times the… Continue reading Revenue At Local US Websites Set To Grow

A fifth of T-Online customers aren’t actually using the DSL lines they signed-up for, T-Online told shocked investors yesterday, according to consulting group, Ovum. As well as admitting that 2.25 million DSL subscribers aren’t using it, the original subscriber figure was corrected and scaled down by over one third from 3.4 million to 2.14 million.… Continue reading T-Online Admits Disappointing Broadband Figures