Raymond Snoddy wonders if the media can turn around the coming general election, and if so, whether Murdoch has lost his normal touch. “By coming out so early and so ostentatiously for Cameron, The Sun may have indulged in a little premature political ejaculation” …

Raymond Snoddy on the BBC’s “beautifully crafted” Strategic Review, designed “to give critics as few grapple holds as possible”.

Raymond Snoddy on FaceTime, the newly launched marketing body for the ‘multi-billion pound live events industry’ that has “been born into an overcrowded world of media marketing agencies with multi-million research budgets and all saying Me, Me, Me simultaneously”…

Raymond Snoddy returns from this morning’s ‘The internet comes to TV’ seminar and says “more television and video on ever more devices has got to be a good thing. Hasn’t it?”

This week has seen the sale of GMG’s regional titles to Trinity Mirror and the forced sale of some of BSkyB’s stake in ITV. Raymond Snoddy comments on the “sadness and eloquence” of the deals.

Newsline columnist Raymond Snoddy wonders why the BBC Trust is “probably doomed” – for no good reason at all – when overall it has done exactly what it was set up to do …

Newsline columnist Raymond Snoddy explains why The Guardian “can’t see the point of choking off digital growth in return for the relatively modest sums that they believe pay walls would produce” …

Newsline columnist Raymond Snoddy explains why Deloitte’s “practical and sensible” predictions for 2010 put them ahead of the pack.

Newsline columnist Raymond Snoddy wonders whether VOD will drop traditional broadcasters in “deep do-do” …. possibly not!?

Now that ISBA has backtracked on product placement, what might it get up to next, asks Newsline columnist Raymond Snoddy.