More Advertising articles

Quantcast, Jaywing, Total Media, Ensighten and The Work Perk give their analysis of the latest results

ITV’s group commercial director and RadiumOne’s European MD discuss their new partnership developing Ad Sync+, which marries traditional broadcast with emerging ad tech. Includes views from launch client Iceland.

Strategy Analytics, Posterscope and MEC share their key take-outs from this year’s event.

State-of-the-art kiosks will replace existing phone boxes from July.

Following the Year Ahead event, RadiumOne’s Rupert Staines wonders whether the industry has started the year on the back foot as he assesses the prospects for digital advertising in 2016.

UK marketing budgets were revised up by the smallest amount for almost three years in Q4 2015.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media. By Aliceinml.

MediaCom and Realeyes have announced a partnership which will see emotion measurement technology incorporated into creative and planning for clients.

BARB has enhanced the way in which it understands how TV is consumed. Here, the body’s deputy research director Joe Lewis shares new findings about what his team is learning

BBH’s Sarah Booth argues that we are being so ‘highly optimised’ that our horizons are rapidly narrowing. Is it time the media re-thought its use of data science and artificial intelligence?