Milka Privodanova, head of Europe, Middle East and Africa at Pinterest, joins Omar Oakes to talk about the next step in the picture-sharing platform’s journey as it reaches nearly 500m users and progresses ecommerce deals with Amazon and Google.
More Advertising articles
The brand is targeting specific audiences in north-west Barb region.
As part of a multi-year strategic partnership, The Independent will assume all editorial and commercial control of BuzzFeed’s UK brands.
The delay to streaming shows cinema’s power in getting that “big push” for a film, according to Pearl & Dean’s operations chief.
Liz Landy, Ipsos’ global head of audience measurement, will leave the company at the end of February, The Media Leader has learned.
Is it a loose and inaccurate metric or one of the most important we need to be watching?
The actions that the industry takes now will have big repercussions further down the line and, if you do nothing, don’t expect a happy ending.
Spend from luxury brands has increased across outdoor media owners in 2023.
The entertainment company’s commercial director shares some of the deals she is proudest of, including one involving a dental practice in Hungary, and her favourite recent ads.
Barb data showed a drop in UK households with streaming subscriptions, even as streamers are performing strongly on a global level.
