GCap Media’s Classic FM has signed a seven month deal with MediaCom and Emirates Airline to sponsor its finance bulletins on air and online.The £1 million deal begins today with the stated aim of “targeting businessmen to raise awareness of the quality business class experience and the pioneering nature of the airline.”According to research carried… Continue reading Classic FM Signs Deal With MediaCom And Emirates Airline
More Audio Site articles
GCap Media has secured phone giant O2 as its first commercial partner for DAB station Chill, with the two companies creating dedicated mobile and online channels to enable listeners to control content themselves.The exclusive six-month partnership is centred on ‘The O2 Chillout Room’, a unique daily show that has been conceived in response to listener… Continue reading GCap Media Joins With O2 To Give Chill Listeners Content Control
Media multitasking, the simultaneous consumption of different media, continues to be the norm in the US, according to the just released results of a survey carried out by BIGresearch. BIGresearch says that these multi-taskers cross all forms of media usage, both traditional and new. For example, almost 70% of internet users say they watch TV… Continue reading Media Multitasking Continues As New Media Options Gain Usage
Commercial radio revenues for Q2 2006 have risen year on year by 3.5% to £148.2 million, according to figures released by Ofcom and the RadioCentre. Despite a troubled 12 months, the industry has seen a record investment in branded content such as sponsorships and promotions, which has grown more than 16% to more than £26… Continue reading Commercial Radio Revenues Up For Q2 2006
Total retail revenue in the UK communications sector reached £50 billion in 2005, a 5% increase compared to 2004, according to new figures revealed by Ofcom in its new Communications Market report. The biggest annual rise, of £2 billion, came from the telecoms sector, while television revenue grew by £500 million. Total radio funding (BBC… Continue reading UK Communications Retail Revenue Reaches £50 Billion In 2005
The latest RAJAR figures for Q2 2006 show the BBC still well ahead of its commercial rivals, while digital stations continue to perform well as more listeners switch to DAB radios.BBC Radio 1 recorded a 1.77% year on year increase to take its weekly reach to 10.4 million, while its period on period figure was… Continue reading Digital Radio Audiences Continue To Grow
RAJAR has released demographics figures alongside the Q2 2006 data release, which demonstrates the differences in age and social demographic grade for BBC and commercial stations.A general trend can be spotted that those under 44 are more likely to listen to commercial radio, whereas over 45s are more inclined to tune into BBC channels.In the… Continue reading Commercial Radio Dominates Younger Listening
BBC radio networks managed to broaden their share of listening UK wide in Q2, despite a decline in the local and regional BBC stations’ share of listening, according to latest Q2 2006 RAJAR figures.The BBC overall lost listeners, with a smaller weekly reach in this quarter, and saw its listeners tune in for slightly less… Continue reading BBC Radio Retains Dominance Despite Losing Listeners
Emap’s pop music station, Magic FM, has kept hold of the top spot in London, increasing its reach and share of listening, whilst Emap’s urban station, Kiss 100 FM, has rallied since last quarter.Latest RAJAR figures for Q2 2006 show Kiss has narrowed the gap on third place, raising its weekly reach by a sizeable… Continue reading Magic FM Stays On Top In London While Kiss 100 FM Blossoms
BBC Radio 2 once again proved itself as the UK’s favourite breakfast time companion, as the latest RAJAR results for Q2 2006 show the station taking the top spot with a national audience of more than eight million listeners a week, up 3.98% from Q1.BBC stations scooped the top three spots in the national breakfast… Continue reading BBC Radio 2 Remains Nation’s Number One At Breakfast
