More Data Analysis articles

From its humble beginnings to the immense worldwide web of today, the internet has flourished with astonishing rapidity, throwing up new developments, technologies and methods for reaching people with every year that passes. As the company turns 10, IAB chief executive, Guy Phillipson, talks to NewsLine about the medium’s continuing success in an ever-mutable media… Continue reading Online – Keeping Media Afloat

The number of internet users now stands at over 29.6 million according to figures released by BMRB, for the first quarter of 2007. This represents a 7.14% growth from the same period last year.The total number of people going online is now around five million more than it was two years ago.Usage LocationThe number of… Continue reading Online Usage Round-Up Q1 2007: Net Usage Growth Up More Than 7%

Daily Newspaper MarketThe national daily newspaper market in the UK saw around a 4% overall downturn in circulation year on year for April, according to the latest figures from the ABC.It was a dismal picture across the board, with circulations shrinking in all sectors. The only title not to record a loss was the Daily… Continue reading ABC National Newspaper Round-Up: April 2007

In April, thelondonpaper was again ahead of the London Lite, although it recorded a period on period decline of more than 10,700.The London Lite saw a small increase in circulation, of around 400 copies period on period, although its total circulation figure of just over 400,600 was around 90,000 copies less than thelondonpaper‘s circulation.Paid for… Continue reading thelondonpaper Still On Top In The Capital

BBC radio stations once again performed well for the most part, with BBC Radio 2 boasting a weekly reach of more than 13.2 million, up 2.4% year on year, according to the latest Q1 2007 RAJAR results.Radio 1’s reach was up by a significant 8.4% compared to Q1 2006, to leave it with more than… Continue reading Radio 2 Boosts Weekly Reach To Over 13 Million

The weekly reach of all commercial stations across all demographic groups fell during the first quarter of 2007, by just over 0.5% period on period. The BBC, meanwhile, recorded an increase of just under 2% across all demographic groups.There was a relatively large decline in reach for commercial stations in the 4-14 age group, dropping… Continue reading BBC’s Weekly Reach Increases Across All Demographic Groups

All BBC recorded a 1.6 percentage point increase in its share of listening compared with the Q4 2006, and a year on year increase of 0.6 percentage points, according to the latest RAJAR figures.The BBC overall also saw its weekly reach grow, by 2.8% year on year and 2% period on period. However, listeners were… Continue reading BBC Overall Extends Share Of Listening And Reach

Magic FM (London) proved to have the highest weekly reach of the main London stations, despite a year on year dip of more than 3%.Quarter 1 2007 RAJAR figures show the station to have a weekly reach of around 1.8 million, down year on year but up slightly from last period.Magic, which recently launched a… Continue reading Magic FM Boasts Biggest Weekly Reach In London

Capital 95.8 was resurgent in London’s battle for the commercial breakfast number one spot, beating both Heart 106.2 FM and Magic 105.4 FM to the top of the table.The Q1 2007 RAJAR figures show that Capital 95.8 enjoyed a 5% period on period increase in weekly reach, giving it a total of almost 855,000. Capital… Continue reading Johnny Vaughan Grabs London Breakfast Crown

The RAJAR figures for the first quarter of 2007 show that digital radio continues to perform strongly, with a healthy increase in the number of DAB homes in the UK.The Q1 figures show that 20% of the UK population now live in DAB homes, up from 16% in the fourth quarter of 2006, with increases… Continue reading Digital Radio Continues To Perform Well