Young users have increasingly begun turning to the short-form video platform as a Google alternative, so it’s no surprise TikTok has looked to take advantage by improving its search function.
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Pinterest CEO Bill Ready committed the social media company to creating a more inclusive and positive online environment, and urged advertisers to refrain from spending if they don’t fulfil their promise.
In response to the ‘stranglehold’ big tech has on the digital publishing industry, publishers may look toward micropayments as a way to diversify their business models. But are they proven to work yet?
UK advertisers plan to increase spend on programmatic digital out-of-home by an average of 31% in the next 18 months, JCDecaux’s tech platform has found.
After spending six weeks with a group of teens from social mobility cold-spots, Sunday Mirror editor Gemma Aldridge has come away excited about what traditional newsbrands can achieve by respecting and working with them.
Kantar’s Jane Ostler sits down with host Jack Benjamin to unpack the findings from Kantar’s Media Reactions 2023 report.
Most UK adults over the age of 55+ say they are “concerned” with the problem of misinformation, the most among any age bracket.
When what you’re known for is not the same as what you want to do, it might be time for some personal brand rehab.
Christian Broughton has been appointed as CEO of Independent Digital News & Media Limited, the publisher of The Independent, replacing Zach Leonard.
This year’s Rising Star from the Mediatel Media Research Awards, Katya Des-Etages, shares her perspective on why research matters, her mission to improve inclusion and how industry accolades benefit everyone.