More Digital articles

A newspaper with a history of Conservative ownership and readership is hardly going to suddenly veer to the left, but a new, more independent owner could revisit the sins of the recent past and put them right.

A new attention measurement study found that while miniscule attentive exposure can impact ad recall and brand awareness, achieving significant uplifts in lower funnel metrics requires multiple seconds of engagement.

Jack Benjamin, Omar Oakes and Ella Sagar are back on the podcast this week to analyse some of the industry’s biggest stories.

Kinetic’s head of planning explains how smart city OOH advertising will not only shape the urban landscape of the future, but also offer dynamic, measurable and multichannel opportunities for advertisers.

Exclusive: Some of Google’s most senior UK commercial bosses are set to exit their roles as the country’s regional boss Debbie Weinstein executes a restructure.

Analysis: The new show is part of a broader strategy signalled by the Mail to focus more on podcasting and short-form video content.

We need a system where the company who pays for bad actors that proliferate with fraud must take responsibility.

Analysis: When anyone can create a BuzzFeed-quality quiz or article, why would anyone still go to BuzzFeed?

Until recently, the regulator was sitting on its hands when it should have been active in punishing sitting Conservative politicians for hosting GB News and TalkTV programmes.

Media salespeople taking part in The Fishbowl interview series explain their views around if selling media in a fragmented landscape has got easier or harder.