The Evening Standard’s commercial director shares which company merger he’d fancy and which advertiser he would love to work with.
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Whether Topics API will really protect users’ privacy is hotly debated.
At Cannes Lions last week, audiences were asked to consider the opportunity cost of producing content with humans rather than AI if people can’t tell the difference.
A unified audio ad analysis tool promises a greater level of accuracy than commonly-used techniques, with some “match rates” rated as highly as 100%.
TV advertising spend in the UK is expected to decline by 3% this year amid “tightened budgets”.
Advertisers need to be more active stewards of their media investments rather than delegating that entirely to their agencies, writes ANA Group’s executive vice-president.
In a frank press conference at Cannes Lions, jury chair and GroupM CEO Christian Juhl sharply criticised media agencies for lower quality awards entries at Cannes.
Brundrett has held a range of leadership roles at Vox Media over the past 15 years, most recently as COO before stepping down from day-to-day responsibilities in 2022.
Jon Steinberg joins Omar Oakes to discuss changes he is bringing to Future, the value of attending Cannes Lions, and the state of the digital publishing industry.
The next wave of change will define the success of agencies and their clients businesses, writes Assembly’s Europe CEO.
