More Digital articles

Online harm against journalists is a real and serious problem. Meta’s Threads must take meaningful steps to prevent repeating the worst parts of Twitter, writes Reach’s online safety editor.

Budweiser and Weetabix are among the first major brands to launch nationwide multichannel campaigns during a period of “late money” being spent on TV in the UK this summer.

Columnist Raymond Snoddy and Richard Reeves, MD of the Association of Online Publishers, join Jack Benamin to talk about publishers’ progress in defending their IP, the future of news, and trust in newsbrands.

Advertisers can use its generative AI offering to produce content and copy for ad creative, including titles, images, and headlines.

Interview: Dominic Williams divulges how he hopes to transform his commercial team for a new era selling against AV content, and why advertisers aren’t ultimately concerned with the Mail’s controversial coverage.

Global first in-house ad campaign for its hit music radio station Capital will run on TV, cinema, outdoor and social media.

Online display advertising, especially when automated, has become Dr Frankenstein’s monster.

100% Media 0% Nonsense: The cultural moment for microblogging has passed and Twitter’s model was doubtful before Elon Musk came along. Threads, the Meta copycat, needs to innovate as well leverage Instagram’s scale, writes the editor.

The new Twitter competitor reached over 10 million users within hours of launch. What are users’ and advertisers’ first impressions?

Strategy Leaders: Imagine it was 2018 and none of your competitors were using social media. That’s the opportunity that gaming offers today, writes Spark Foundry’s chief strategy and innovation officer.