More Industry News articles

A lead article and analysis in New Media Age this week shows how contradictory the current trading environment can become (even for the digital industry) – with some reports suggesting that media owners are dropping their ad rates, while others say there is still growth in online ad sales.Front page reports suggest that AOL, MSN… Continue reading Conflicting Views On Current Trading Environment

Rafael Nadal’s win over Roger Federer pulled in a peak of more than 11.9 million adult viewers, in a slot which lasted a record eight hours on BBC One yesterday.The Wimbledon men’s final attracted a 41.1% audience share between 1.30pm and 9.30pm – running over scheduled programmes such as the new drama George Gently.An average… Continue reading Marathon Wimbledon Final Tops Weekend Ratings

BBC Radio 4 is launching a new weekly media programme presented by journalist and former TV executive Steve Hewlett, to be broadcast from October.The Media Show will be broadcast live all year round from October 1 every Wednesday at 1.30pm and will focus on media in all its forms.Subjects such as creativity, culture and censorship… Continue reading Radio 4 To Launch Weekly Media Show

Infolines is launching a new payphone kiosk with two six-sheet facades available for outdoor advertising – twice as many as the conventional high street phonebox.The third largest public payphone operator in the phone boxes sector of outdoor, Infolines Public networks, is set to refurbish and sell six-sheets on its own kiosks, which have been redesigned… Continue reading Infolines Launch New Outdoor Advertising Product

Global Radio has confirmed that it could cut up to 30 jobs in a “prudent reaction to the current economic climate”. Cuts are expected to be made across programming, human resources, technology and among journalists across LBC, Galaxy and Heart, according to a report on MediaGuardian.co.uk. Sources are reported as claiming that cuts will see… Continue reading Jobs Could Be Cut At Global Radio

Despite the growing popularity of viewing television content online in the US, new research reveals that most US adults (94%) who subscribe to cable or satellite television services prefer to watch television on traditional TV sets. The research, conducted by The Nielsen Company for the Cable & Telecommunications Association for Marketing (CTAM), found that one-third… Continue reading US Adults Prefer To Watch TV On Traditional TV Sets

IPC Ignite has released the first set of results from its research project into the lifestyle, habits and media consumption of 18 to 34 year-old men.The major rolling programme was initiated by IPC Insight, the company’s consumer research division, and had 700 online responses.Key findings suggest there are five attitudinal groups of men in the… Continue reading IPC Ignite Reveals Findings Of The ‘Today’s Man’ Study

Orange has launched a new advertising-supported video magazine service on Orange World called Zap!.The new service will offer free video clips to all customers with a video enabled 2G or 3G handset on both Pay As You Go and Pay Monthly contracts.The service allows customers to access video clips for free in exchange for watching… Continue reading Orange Launches Ad-Funded Video Magazine

The BBC management has started a consultation into launching a pre-booking function into the iPlayer, allowing users to order downloads ahead of broadcast.It may involve delivering the file to users before the scheduled broadcast time, however the BBC has confirmed it will still be in control of when the programme is delivered and when users… Continue reading BBC Could Launch iPlayer Pre-booking Service

Google has been forced to hand over details of its YouTube user database, including web addresses, to Viacom after a US court ruling.Entertainment company Viacom is currently pursuing a $1bn (£505m) copyright lawsuit against Google and will be able to use the information provided by YouTube as evidence in the case.Viacom wants to determine the… Continue reading Google Forced To Supply YouTube Data