More Industry News articles

TNS has accused Sir Martin Sorrell’s WPP Group of making “misleading statements” in connection with the advertising giant’s attempted takeover of the company.It was revealed yesterday that TNS had rejected a third bid from WPP (see WPP Makes Fourth TNS Bid) which valued the company at around £1.1 billion.Following the rejection, WPP said that it… Continue reading TNS Hits Out At WPP

The Association of Publishing Agencies has announced that Martin MacConnol, CEO of Wardour Publishing & Design, will take over as chairman from Sean King.MacConnol is expected to be in the role until this time next year and will be responsible for developing the APA’s new business consultancy, APA Ask, as well as its latest research… Continue reading APA Appoints New Chairman

Google has been forced to hand over details of its YouTube user database, including web addresses, to Viacom after a US court ruling. Entertainment company Viacom is currently pursuing a $1bn (£505m) copyright lawsuit against Google and will be able to use the information provided by YouTube as evidence in the case. Viacom wants to… Continue reading Google Forced To Hand Over YouTube Data

The number of worldwide internet users will increase 44% between 2007 and 2012, reaching 1.8 billion users, according to a new forecast from Jupiter Research. The Worldwide Online Population Forecast, 2007 to 2012 report predicts that by 2012, one quarter of the worldwide population will access the Internet on a regular basis. The growth in… Continue reading A Quarter Of The World’s Population Will Be Online By 2012

Bauer Consumer Media has appointed Mic Wright to the newly created post of front section editor at Q magazine.Wright will be responsible for editing and evolving the new front section of the magazine.He previously held the position of news editor at Stuff magazine and has also worked for Pensions World as well as freelance for… Continue reading Wright Appointed Q Magazine Front Editor

TNS has rejected a third bid from WPP Group valuing the market research company at almost £1.1 billion. The bid was made yesterday, the same day that the Takeover Panel gave the company a July 9 deadline to make a firm offer for TNS. TNS, which has already agreed a nil-premium merger with GfK, said… Continue reading TNS Rejects Fourth WPP Bid

Primetime and scheduled TV are losing their impact as consumers create their own entertainment lineups, according to a report from eMarketer. Digital video recorders (DVRs) and video-on-demand (VOD) allow viewers to create their own schedule while at the same time, the slowing economy drives advertisers to demand the greatest return on their advertising investments. VOD… Continue reading Scheduled TV Losing Impact

The IPA launched its second TouchPoints hub survey today, following on from the success of its initial version released in 2006 (see IPA Launches Long Awaited TouchPoints Survey) and also announced that COI has signed on as a subscriber.COI is the first non-media agency or media owner to subscribe to TouchPoints2. Mark Cross, COI’s communication… Continue reading COI Adds Weight To TouchPoints2

The Advertising Standards Authority will not be investigating the Heinz Deli Mayo ad which saw two men briefly kissing.The ASA had received a number of complaints about the ad, with some saying it was innapropriate for children or that it led to conversations about same-sex relationships between parents and children.A report on MediaGuardian quotes an… Continue reading ASA Will Not Investigate Heinz Ad

TNS has rejected a third bid from WPP Group valuing the market research company at almost £1.1 billion.TNS, which has already agreed a nil-premium merger with GfK (see TNS And GfK Agree MergerTNS And GfK Agree MergerTNS And GfK Agree MergerTNS And GfK Agree MergerTNS And GfK Agree MergerTNS And GfK Agree Merger www.wpp.com