Telecoms giant British Telecom has announced a staggering increase in the uptake of its broadband internet services, with the company now signing up a new high-speed customer every ten seconds.BT today claimed to have passed the four million wholesale broadband customer milestone, notching up the last one million connections in just four months, adding an… Continue reading BT Claims Broadband Takeup Accelerating
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The Chartered Institute of Marketing has announced several new additions to its board of trustees, claiming it will put the institute at the “heart of marketing” and calling for an increased focus on the skills of marketers with the introduction of a licence to practice the profession.Addressing members at the annual meeting Paul Gostick, international… Continue reading CIM Calls For Licence To Practice Marketing
Several of the BBC’s online operations will face the axe next year as the Corporation seeks to reduce costs and appease commercial competitors in the run up to charter renewal.The Corporation claims it will save around £6 million through the cuts, which will be made by the end of the financial year 2005/06. The resulting… Continue reading BBC Plans To Save £6 Million Through Website Closures
A recent trial which saw BBC Radio content made available for download has been hailed as a success by the Corporation, with more than 70,000 downloads of Radio 4’s In Our Time during November, as tech-savvy listeners welcomed the latest ‘podcasting’ service.The new service’s trial run involved In Our Time, featuring Melvyn Bragg and guests… Continue reading BBC Claims Success For Radio Download Service
Local newspaper and internet publisher Johnson Press saw a jump in share price, gaining 1.51% to close at 538p yesterday. This comes after a positive pre close trading statement was released by the company earlier this week saying that profits for the year to 31 December 2004 would be above current market expectations.Radio owners The… Continue reading Sharewatch: Johnson Press Ahead After Trading Statement
ITV has joined forces with interactive television specialists, pushbutton TV to step up the amount of interactive advertising offered on their channels.The recent success of interactive ads on The X Factor, Hells Kitchen and I’m A Celebrity…Get Me Out Of Here! has helped advertisers to see the power that interactive broadcasting can offer.ITV started to… Continue reading ITV To Boost Interactive Advertising Quota
UBC Media has secured the contract to provide 23 Capital Radio stations with traffic and travel information based on data from its provider, Trafficlink, building the company’s profile and adding significantly to its travel client portfolio.The move will see UBC handle traffic updates on a range of Capital-owned stations, including Capital FM, XFM, BRMB and… Continue reading UBC Bags Capital Traffic And Travel Contract
Sky has secured a major advertising deal with film distributor Buena Vista International which will see the company take out a full commercial break on the broadcaster’s dedicated pub sports channel, creating an innovative big-screen promotion for its forthcoming release, National Treasure.The initiative takes advantage of the screens installed in tens of thousands of pubs… Continue reading Sky Secures Buena Vista For Pub Advert Takeover
Media watchdog Ofcom has begun investigations into the BBC’s dealings with the Football Association to acquire the exclusive broadcast rights to FA Cup matches following a complaint by Kelvin MacKenzie’s Wireless Group earlier this year that the Corporation has used its guaranteed funding to grossly outbid competitors.TWG claimed that the corporation was abusing its position… Continue reading Ofcom Investigating BBC Over Anti-Competitive Rights Bids
The Financial Times has announced the closure of its Creative Business media section just a month after denying reports that the supplement was to fold, the section will now be wound down with media news instead being incorporated into the main newspaper on a monthly basis.The closure is due to a failure by the 16-page… Continue reading FT Pulls The Plug On Creative Business
