Condé Nast has handed Zed Media, the digital arm of ZenithOptimedia, the task of increasing traffic to its network of magazine websites.The CondéNet portfolio, which includes Vogue.com, GQ.com, Glamour.com and CNTraveller.com, currently receiver over 32 million page impressions a month and has over 1.5 million unique users. Zed Media has been given a brief to… Continue reading Condé Nast Hands Digital Brief To Zed Media
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Sir Martin Sorrell’s WPP group saw shares rise by 0.69% yesterday to close at 581p, despite news that its proposed merger with Grey Global could be delayed following a European Commission request for further information prior to approving the deal.The request for additional details of £845 million merger comes under the European Commission’s competition protection… Continue reading Sharewatch: WPP Rises Despite Delay Over Grey Deal
Capital Radio has increased revenue by 4% to £199.9 million and group profit by 4% to £23.7 million for the year, but has warned that the advertising market has shown signs of slowing in the last few months. Reporting its preliminary financial results for the year to the end of September, the radio group revealed… Continue reading Capital Remains Cautious Despite Healthy Profits
Viacom Brand Solutions has appointed Nick Bampton as its new managing director, replacing Paul Curtis, who left unexpectedly to join Sky Media.Bampton, previously sales director at the multi-channel sales house, stepped up to fill in for Curtis on a temporary level last month. However, he will now take up the position on a full time… Continue reading VBS Confirms Bampton As New Managing Director
Commercial radio group GWR performed poorly yesterday with shares dipping by 4.13% to close at 232p, despite revealing that profits had risen by 12% to £6.9 million in the six months to September. However, the company also warned that conditions in the radio advertising market remain tough.GWR, which is currently waiting for regulatory approval concerning… Continue reading Sharewatch: GWR Dips Despite Profit Increase
The BBC is piling the pressure on its commercial rivals this Christmas with the launch of a hard hitting seasonal schedule based around blockbuster family movies and time honoured festive favourites.Screenings of Hollywood hits such as Harry Potter and the Philiosopher’s Stone, Shrek and 102 Dalmations looks set to make sure that BBC One obliterates… Continue reading BBC Brings Out Big Guns For Christmas Ratings War
Search targeted marketing firm Overture has signed a contextual advertising deal with financial services provider Interactive Investor to display content match results on its website.The deal will see Overture embed relevant search results on content-based pages, including Overture’s paid placement listings generated by the company’s growing world-wide base of 100,000 advertisers.Interactive Investor’s website provides its… Continue reading Overture Signs Contextual Ad Deal With Finance Site
Advertisers are failing to connect with a previously unrecognised group of 40-something Britains, dubbed Generation Jones by a major new study from media planning and buying agency, Carat.The research, carried out over the last six months, identifies ‘Jonsers’ as an affluent and influential group of consumers distinct from the Baby Boomers of the post World… Continue reading Advertisers Must Reach Out To Generation Jones
The Newspaper Society has appointed Robert Ray, a former head of Starcom Worldwide’s P&G global business unit, as its new marketing director, replacing Russell Collier who quit unexpectedly earlier this year.Ray, a senior figure with over twenty years experience in the agency world, takes up his new position on 11 January with responsibility for selling… Continue reading Newspaper Society Picks Agency Man As Marketing Boss
WPP’s proposed merger with Grey Global looks set to be delayed following a European Commission request for further information prior to its approval of the deal.The request for additional details of the merger comes under the EC’s competition protection legislation, meaning that the merger review procedure will now be delayed until the EC has received… Continue reading Grey Global Merger Delayed By EC Information Request
