Media super-regulator Ofcom has handed down a £25,000 fine to adult broadcaster, Playboy TV, following the broadcast of hardcore pornographic material which breached the watchdog’s Programme Code.Playboy’s broadcast of an R18 rated adult film on 1 May 2004, and a previous broadcast of 18 certificate material landed it in hot water with the regulator, which… Continue reading Playboy TV Fined Over Hardcore Broadcast
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Future Publishing’s flagship computing magazine, PC Plus, has proclaimed a recent trial, which enabled readers to view content via their mobile phones, as a success following 35,000 downloads in just four months.The year long trial delivers a special java-based edition of PC Plus to mobile phones, a move which Future claims continues its commitment to… Continue reading Mobile Magazine Spells Success For Future
ITV has completed the sale of Superhire Limited, its prop hire business in the continued sell-off of its non-core business elements.The sale of the business, together with the freehold property it occupies, was made for for a cash consideration of £8.2 million. ITV states that the funds generated by the sale will be used to… Continue reading ITV Continues Non-Core Business Sell-Off
Glasgow-based Scottish Media Group (SMG) has turned down a £100 million offer for Virgin Radio from private equity group, 3i, according to industry reports.The take-over bid started in December, but to no avail after SMG rejected the offer of Lord Alli, the media heavyweight spearheading 3i’s bid. Reports indicate that 3i has threatened to increase… Continue reading SMG Rejects 3i Offer For Virgin Radio
Glasgow-based Scottish Media Group (SMG) has turned down a £100 million offer for Virgin Radio from private equity group, 3i, according to industry reports. The take-over bid started in December, but to no avail after SMG rejected the offer of Lord Alli, the media heavyweight spearheading 3i’s bid. Reports indicate that 3i has threatened to… Continue reading SMG Rejects 3i Offer For Virgin
Commercial broadcaster, ITV, has announced the disposal of its prop hire business, Superhire Limited to Space Holdings Limited for a cash consideration of £8.2 million. The funds raised from the sale will be used to reduce ITV’s borrowings and represents a further stage in it’s disposal programme of non-core assets. ITV has now raised more… Continue reading ITV Sells Prop Hire Business
Multi-channel marketing is predicted to increase in importance over the coming years, with 83.4 million US consumers researching products online, then buying offline, according to US analysts eMarketer’s new ‘Consumer Selling Online’ report. The increasing empowerment of consumers via the internet has resulted in them having the ability to compare old products, find new ones,… Continue reading Advertisers Must Look To Multi-Channel Marketing
Worldwide mobile handset shipments are set to rise over the next four years, growing from 740 million by the end of 2005 to 810 million by 2009, according to market intelligence firm iSuppli. The company found that handset shipment growth peaked in Q4 2003, hitting 175.5 million. The first half of 2004 saw quarterly shipments… Continue reading Global Mobile Handsets To Reach 810 Million By 2009
TV advertising revenue is growing at the fastest rate since 2000, enjoying a 14.5% increase compared to the same period in 2004, according to data released by media agency Starcom. The UK branch of the media services agency predicts healthy growth for Q1 of 2005, citing a 14% increase year on year, despite poor economic… Continue reading TV Ad Revenue At 5 Year High
Internet publishers predict traditional advertisers, such as pharmaceutical, automotive, travel and entertainment industries, will increase their online advertising expenditure by 20% in 2005, according to research company Advertising.com’s second annual survey of online publishers. Advertising.com has forecast that traditional advertisers will increase their online adspend in 2005 by a massive 70%, concentrating their online dollars… Continue reading Traditional Advertisers Forecast To Increase Online Adspend
