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Classic FM has appointed Darren Henley as its new station manager, replacing Roger Lewis, who left the GWR-owned outfit last month to join ITV.Henley, who has been the station’s managing editor for the past four years, will assume responsibility for all areas of Classic FM’s business and programming, as well as it’s digital television, online… Continue reading Henley Takes Over As New Classic FM Station Manager

Media research needs to concentrate more on qualitative methods to deliver better return on investment, according to Antony Young, chief executive of ZenithOptimedia.Delivering the opening day’s keynote speech at this year’s MRG conference in Madrid, Young stated that media research needs to let go of the “comfort blanket” of quantitative research and instead concentrate on… Continue reading ZenithOptimedia Chief Outlines Qualitative Research Vision

A High Court judge yesterday requested more time to consider whether Kelvin MacKenzie’s multimillion pound law suit against RAJAR should proceed to trial next year.RAJAR had been hoping that His Honour Mr Justice Lloyd would strike out MacKenzie’s claims that alleged flaws in the radio rating’s body’s research have caused his flagship talkSPORT radio station… Continue reading Judge Reserves Decision Over RAJAR Court Case

This year’s Media Research Group conference in Madrid kicked off yesterday, with a retrospective look at the progress made in its 40 year history before the podium was opened to three days of research presentations from some of the industry’s most respected figures.Delivering a rather rose-tinted presentation on the Group’s achievements, Neil Shepherd-Smith, the MRG’s… Continue reading Media Research Group Conference Kicks Off In Madrid

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The US internet access services market is expected to have strong single digit growth over the next five years, with broadband revenues remaining as the single largest driver in this sector. As demand for internet dial-up services continue to decline, access to the web via broadband is expected to remain strong in both the consumer… Continue reading US Internet Access Market Continues To Grow

Paris based advertising group, Havas, has built on the success it achieved during the first half of this year, as third quarter organic revenue outstripped previous quarters to grow by 2.1%. The period from July to September has been the strongest for the group so far this year, as revenues grew to â‚Ź338 million, providing… Continue reading Havas Organic Revenue Spurred On By Europe

Richard Desmond is understood to be considering radical plans to relaunch the Daily Express as a national free-sheet, in an attempt to boost flagging circulation figures.Reports suggest the chairman of Express Newspapers has asked Christian Toksvig, the company’s international operations director and expert on the free-sheet market, to investigate the viability of the move.The Daily… Continue reading Desmond Ponders Relaunching Express As Free-Sheet

Rupert Murdoch’s News Corporation has posted an 18% increase in the first quarter of 2005, as profits jumped to $761 million year-on-year. The strong profit growth was fuelled by a 4% increase in revenue, which was spurred by double digit earning gains in television, cable, newspapers, magazines and supplements. During a telephone conference for reports… Continue reading ‘Another Record Year’ Expected From News Corp

Advertisers need to work harder at building emotional elements into their campaigns in order to succeed against rivals, according to Kevin Dundas, chief executive of Saatchi & Saatchi.Speaking at the Media Research Group conference in Madrid, Dundas claimed that “brands are over”, pointing to the increased quality of today’s products making advertising on a particular… Continue reading Dundas Spreads The Love At MRG Conference