CN Media Group has appointed Jon Hewson as managing director of its radio division with responsibility for driving growth across its portfolio of stations.Hewson was formerly group sales director of Guardian Media Group’s radio arm and was one of the original team of three people responsible for founding the division, which now owns the Jazz… Continue reading CN Group Poaches GMG Sales Head To Lead Radio Division
Traditional snail mail is the least irritating form of direct marketing, according to a new study from mail and messaging analysts, Pitney Bowes.The survey, which questioned marketers from the UK’s top 1,000 companies, asked participants to rank each form of direct marketing communication in the order of irritation caused to the consumer.Telephone marketing was found… Continue reading Snail Mail Deemed Least Annoying Form Of Direct Marketing
The total number of person to person text messages sent across the UK’s four GSM networks during October surpassed all previous records to reach 1.8 billion, according to the latest figures from the Mobile Data Association.The UK daily average for October stands at 58.5 million, which compares to 50 million in the same period the… Continue reading Text Messages Reach Record Total During October
Further evidence of a surge in internet advertising has been presented by the Online Publishers Association. The organisation claims that ad revenues among prominent online publishers rose by almost 50% in the third quarter of 2003.Also On MediaTelINSIGHT Today….Deal Reached On US Media RulesThe White House and the US congress have reached a compromise in… Continue reading MediaTelINSIGHT: Internet Adspend On The Up And Up
The regional newspaper industry is in a strong position to maintain and grow profitability over the longer term, according to a new report published by Mintel this week.The Regional Newspapers report claims that the industry is in great shape due to its local focus, which allows it to provide news and information that is not… Continue reading Research Claims Regional Press Is Set For Revenue Boost
The Wireless Group was seen in focus yesterday with shares rising by an impressive 11.46% after the group announced that revenues have risen by 24% during September, October and November, with the company’s flagship talkSPORT jumping by 28%, 42% and 38% respectively (see Positive Outlook From Wireless Group And UBC).UBC was also in the spotlight,… Continue reading Sharewatch: Wireless Group Boosted By Positive Results
Richard Desmond, owner of Express Newspapers and Lord Rothermere’s Daily Mail & General Trust could be ruled out for the race to buy the Telegraph Group amid concerns they could face investigation by competition authorities.Both newspaper groups have shown an interest in the owner of the Telegraph titles, which is expected to be put up… Continue reading Big Guns Could Be Ruled Out Of Race For Telegraph Titles
Revenues at the Wireless Group have risen by 24% during September, October and November, with the company’s flagship talkSPORT jumping by 28%, 42% and 38% respectively.In a trading statement released this morning, the company said that the local radio stations saw revenues up by 11% in September, 23% in October and 19% in November. These… Continue reading Positive Outlook From Wireless Group And UBC
The development of the UK’s digital audio broadcasting sector is gathering pace, according to radio station and programme production company, UBC Media. The group today predicted that sales of DAB digital radios will have more than doubled over 2002’s 175,000 by the end of this year.Also On MediaTelINSIGHT Today….US Television Revenues Rise By 0.8% In… Continue reading MediaTelINSIGHT: UBC Puts Faith In Digital Radio
IPC Media is launching a radio advertising campaign to encourage consumers to consider magazine subscriptions as Christmas gifts.The campaign launches later this week on Magic FM with two separate executions featuring the voice of Lucy Gaskell from ITV1’s Cutting It drama series. One ad will drive consumers to IPC’s subscriptions website www.xmasmagazines.com and the other… Continue reading IPC Promotes Magazine Subscriptions As Christmas Gifts
