Richard Desmond is planning to boost marketing and promotions at the Daily Express by £5 million next year in a move that will see editorial budgets at the title cut. News of the cuts will come as a blow to the title’s new editor, Peter Hill, who was last week named as the replacement for… Continue reading Desmond To Boost Express Promotions Spend By £5 Million
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Editor of the Daily Express, Chris Williams, has been poached by rival Associated Newspapers to take up a senior post at the Daily Mail. Williams, who has been in charge of the newspaper for the past three years, will edit the Scottish edition of the Daily Mail, in a move that looks likely to anger… Continue reading Williams Quits Express To Join Rival Associated
The Radio Authority has blocked a local newspaper group from taking over a regional radio station in Telford, in a move that could that could deter major publishers from expanding into the sector. The watchdog ruled that the Midland News Association, which owns several local newspapers in the area, should not be allowed to buy… Continue reading Radio Authority Blocks Cross-Media Acquisition
Trinity Mirror, the UK’s largest newspaper publisher, was in focus yesterday after announcing that advertising revenues are showing signs of stabilisation, whilst national revenues remain difficult and volatile. The stock held firm at 533p (see Trinity Mirror Sees Weak National Revenue).Independent News & Media was also in the spotlight with shares dipping by 10.5% after… Continue reading Sharewatch: Trinity Mirror Holds Firm Following Results
Channel 4 has brought together a range of marketing representatives from across the industry to push the benefits of television as an advertising medium.A special Appointment To View seminar was held last week to introduce marketers to the power of television advertising and challenge the misconceptions surrounding the medium. The event is the latest in… Continue reading Channel 4 Leads Drive To Promote Television Advertising
Agencies are losing around £2.5 million over a two year period because of their ‘hire and fire’ attitude towards employment, according to the latest research from the IPA.The Hadden study on flexible working suggests that the use of alternative resourcing models needs to be seriously considered if agencies are to conserve valuable funds. Possible solutions… Continue reading Agencies Lose £2.5 Million Due To ‘Hire And Fire’ Ethos
Editor of the Daily Express, Chris Williams, has been poached by rival Associated Newspapers to take up a senior post at the Daily Mail.Williams, who has been in charge of the newspaper for the past three years, will edit the Scottish edition of the Daily Mail, in a move that looks likely to anger Express… Continue reading Williams Quits Express To Join Rival Associated
The Government has launched its most extensive public debate on the future of the BBC, in a move that will allow rival commercial broadcasters and licence fee payers to air their views on the way the Corporation is run.Culture Secretary, Tessa Jowell, launched the consultation as the first stage in a ‘root and branch’ review… Continue reading Jowell Claims Public Will Shape Future Of BBC
Chrysalis Radio Sales has secured Continental Airlines to sponser Jazz 100.4 FM’s daily business bulletins.The initial three-month deal begins on 26 January after a trial period provided a favourable response for the airline, which has not previously used radio to market their brand.The sponsorship in the northwest of England allows Continental Airlines to target the… Continue reading Jazz FM Secures Airline To Sponsor Business Bulletins
Yahoo! Europe has confirmed that it is currently searching for a new managing director after Mark Opzoomer announced his intention to step down to pursue other business interests.Opzoomer will leave the company at the end of the year, but it is not known whether he has another job to go to. Unconfirmed reports suggest that… Continue reading Yahoo Confirms Departure Of European Managing Director
