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The popularity of WAP-enabled mobile phones continued to surge in July, with the total number of page impressions viewed in the UK hitting 904 million, according to the latest research from the Mobile Data Association (MDA). The figures from GSM Network operators O2, Orange, T-Mobile and Vodafone represent a 15% increase on the previous month… Continue reading WAP Usage Hits New High In July

ITV partners, Carlton and Granada, were seen in focus yesterday, following last week’s heavy losses. The stocks were seen in recovery, up 3.01% and 3.90% respectively.ITV’s director of programmes, Nigel Pickard, recently outlined plans to revitalise the schedules at the UK’s largest commercial broadcaster (see MGEITF 2003: Pickard Outlines Plans To Revitalise ITV).Broader market sentiment… Continue reading Sharewatch: ITV Partners Bounce Back Following Losses

Freeserve’s women’s website Icircle is cashing in on the public’s continued obsession with celebrity lifestyles by launching a new channel devoted to the rich and famous.The new offering contains hot gossip and the latest pictures of celebrities in a series of specially customised photo galleries.There is also a range of content on celebrity fashion, diets… Continue reading Icircle Launches New Celebrity Channel For Women

Britain is rapidly becoming a nation of TV addicts and more than half of the viewing public claim they could not live without television, according to the latest findings from the BBC’s Daily Life Survey.The study, carried out by Taylor Nelson Sofres, surveyed 6,000 licence fee payers across the country to help the BBC gain… Continue reading Research Shows Britain Is A Nation Of TV Addicts

The popularity of WAP-enabled mobile phones continued to surge in July, with the total number of page impressions viewed in the UK hitting 904 million, according to the latest research from the Mobile Data Association (MDA).The figures from GSM Network operators O2, Orange, T-Mobile and Vodafone represent a 15% increase on the previous month and… Continue reading WAP Usage Continues To Soar During July

Freeserve is launching an integrated cross media advertising campaign to raise awareness of its new broadband promotion.The ‘no risk trial’ will see Freeserve offer users the chance to try its broadband service for a month and get their money back if they decide not to commit to a regular subscription. The deal also includes a… Continue reading Freeserve Launches No Risk Broadband Promotion

Lord Black, the chairman of Hollinger International, has signalled his intention to sell a minority stake in the company, but played down talk of financial crisis at the newspaper group. Last month, Hollinger, whose interests include the Telegraph Group, cut its full year income forecasts in the wake of disappointing second quarter results. The company… Continue reading Black Awaits New Investment At Hollinger

WPP has appointed former Saatchi & Saatchi chief executive, Tamara Ingram, to help expand its Kantar marketing services division.Ingram, who stepped down as chairman and chief executive of McCann Erickson UK earlier this year, will take up the newly created role of president of Kantar’s three marketing firms, Added Value, Fusion 5 and Henley Centre.The… Continue reading WPP Appoints Former Saatchi & Saatchi Chief

AMV BBDO has consolidated its position as the UK’s largest advertising agency with billings of £345 million in the twelve months to the end of June, according to figures from Nielsen Media Research published by Campaign. The creative shop, which is part of the Omnicom group, saw revenues fall by 8% overall but this represents… Continue reading Mixed Fortunes For Leading Agencies In 2002/3

Future Publishing is giving its monthly What Guitar? magazine a new look less than six months after it launched.The title, which targets both professional musicians and guitar hobbyists, is re-vamping its buyer’s guide section this month to offer enhanced navigation and increased content. The new look section will have 16 more pages and will appear… Continue reading Future Publishing Gives What Guitar? A New Look