Capital Gold is planning to launch a six-figure brand advertising campaign across black cabs in central London to build awareness of the station in the capital.The campaign, which will run for six months from June, follows a logo change at the station and a repositioning of the product to appeal to a younger 35 to… Continue reading Capital Gold London Launches Taxi Ad Campaign
Profits at UK media group Emap rose by 16% in the year to March 2003, up from £151 million to £175 million. This exceeds predictions of 13% growth made by analysts at Lehman Brothers.The disposal of Emap USA in August 2001 caused total group revenues to fall by 6% to £967 million; excluding the discontinued… Continue reading Emap Earmarks £23m For New Launches, Results In Line
Europe will overtake the US in the penetration of broadband internet in online homes by 2007, according to new forecasts from Jupiter Research. The group says that 48% of net-connected households in Europe will have broadband by this time, compared to 46% in the US. Jupiter says that there will be sustained growth for both… Continue reading European Broadband Penetration To Pass US In 2007
Cordiant Communications opened strongly on the London Stock Exchange following reports that the ailing advertising group is on the verge of offloading two major assets in a bid to alleviate crippling debts. The Independent On Sunday claimed that Cordiant is completing the formalities pertaining to the sale of PR consultancy Financial Dynamics and Australian ad… Continue reading Cordiant Lifted By Disposal Speculation
Week on week analysis paints an unsettled picture of the media sector, which has seen a flurry of mixed financial results and signs of economic instability from across the Atlantic.The sector’s biggest gain was experienced by Carlton, which was seen up 16.63% year on year after its first half financial results beat market expectations (see… Continue reading Sharewatch: Carlton Rises After Strong Results
Recent figures from the Internet Advertising Bureau (IAB) and Price Waterhouse Coopers show that online adspend for 2002 reached £197 million, which equates to a 1.4% share of the total UK advertising market. The data suggests that the online industry is well on track to reach its target of almost 2% market share by 2004.… Continue reading INSIGHTanalysis: Web Advertising Pushes The Right Buttons
Consumer publishing ad revenues are expected to rise by 5.8% at EMAP, according to a full-year results preview by analysts at Lehman Brothers. The broker expects advertising at the consumer publishing division to come in at £147 million in 2003, up from £139 million last year. The Consumer division includes titles such as Heat, Closer,… Continue reading Heat Boosts EMAP Consumer Ad Revenues, Says Lehman
Guardian Media Group is reportedly planning to expand its radio interests with a bid for Capital Radio.The move follows the breakdown of the group’s negotiations to buy out its joint venture partner, BC Partners, in the Autotrader publishing business.It is understood that the media group, which publishes the Guardian and the Observer, had allocated around… Continue reading GMG Looks To Expand Radio Interests With Capital Bid
Guardian Media Group (GMG) is looking at the possibility of making a bid for Capital Radio, as part of plans to expand its radio interests. The move follows the breakdown of the group’s negotiations to buy out its joint venture associate, BC Partners, in the Autotrader publishing business. GMG, which publishes the Guardian and Observer,… Continue reading Guardian Media Sounds Out Capital Radio Bid
Telewest Broadband has announced plans to shake-up the digital TV market with the launch of a new cut-price package to rival Freeview and Sky.The new digital TV package, which does not require consumers to purchase a set top box, will cost around £3.50 a month for thirty channels including Sky One, BBC3 and Cbeebies.Commenting on… Continue reading Telewest Launches Cut Price Digital TV Service
