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Films and videos are downloaded from the internet by 5% of online European consumers, with the UK slightly below the average at 3%, according to data compiled by Forrester Research. Downloading of video content is most prevalent in the technologically switched-on Sweden, where 8% of web users access this kind of content. After Sweden, it… Continue reading Films And Video Downloaded By 5% Of Europeans, Finds Forrester

The number of subscribers to cable modem broadband internet services is set to increase three-fold from 2002 to the end of 2007, according to a new forecast from IMS Research.Also On MediaTel Insight Today…Films And Video Downloaded By 5% Of Europeans, Finds ForresterFilms and videos are downloaded from the internet by 5% of online European… Continue reading MediaTel Insight: Cable Broadband Users To Triple By 2007

The number of subscribers to cable modem broadband internet services is set to increase three-fold from 2002 to the end of 2007, according to a new forecast from IMS Research. IMS says that the majority of growth in terms of gross subscriber numbers will come from North America. However, Asia and Europe will also begin… Continue reading Cable Broadband Users To Triple By 2007, Says IMS

Only 1% of internet banner and pop-up ads fell short of the Advertising Standards Authority’s (ASA) codes of practise last year, according to new research from the watchdog.The ASA’s Internet Banner And Pop Up Advertisement Survey 2002, researched over 600 banner and pop up ads in paid-for space over a six month period. It shows… Continue reading ITC Censures Citroen For Scary Ad

The number of US households with a home network increased by more than 40% during 2002, claims a new report from the Yankee Group. According to The 2002 Technologically Advanced Family Survey 8% of PC owners, reported having a home network, an increase of 43% over 2001. The primary function of the system is that… Continue reading Tech-Savvy Consumers Drive Growth In Home Networking

Interactive television group, OMDtvi, has revealed its second ad campaign for Rimmel make-up saw a 27% improvement in the cost per response from the previous campaign.The campaign, which was launched in October last year, promoted Double Act foundation by offering free samples through an interactive ad. It followed Rimmel’s record breaking ad for Exagerrate Hydra… Continue reading OMDtvi Rimmel Campaign Delivers 27% Response Rate

The latest ABC figures for newspaper circulation brought mixed news to the sector, which experienced a 1.4% month on month decline despite the conflict in Iraq.The figures support the growing belief that consumers are turning to 24-hour news channels and the internet to get up-to-date coverage of major events at the expense of newspapers.The largest… Continue reading ABC National Newspaper Round-Up – March 2003 (Non-Subscribers)

Capital Radio has poached Emma Forbes from Chrysalis owned Heart FM to front the new weekend breakfast show on 95.8 Capital FM.The announcement follows a number of new initiatives at Capital, such as the shake up of Chris Tarrant’s breakfast programme and the appointment of Dannii Minogue to front a new dance show on the… Continue reading Capital Poaches Emma Forbes From Chrysalis

Media traders stood on the sidelines last week, with mixed results for stocks as analysts and market watchers assessed the economic and geopolitical consequences of the unfolding conflict in Iraq.The market’s movement over the past weeks reveals traders clearly see “value” in winning wars, with many analysts hoping for a short, sharp war to revitalise… Continue reading Sharewatch: Media Stocks Mixed As War Takes Centre Stage

BSkyB is expected to add 137,000 digital satellite subscribers in the third quarter of its financial year, with steady growth momentum continuing, according to analysts at Merrill Lynch. The broker describes Sky as a ‘haven of growth’ in an otherwise uncertain media sector and remains positive on the satellite group’s outlook.However, Merrill says that the… Continue reading BSkyB Is ‘Haven Of Growth’ In Uncertain Media Sector