More Industry News articles

Rupert Murdoch’s News Corporation is in prime position to take control of DirecTV after its only rival for the US satellite broadcaster withdrew from the bidding process. Telecoms operator SBC, which has been tracking the pay-TV network all year (see SBC Expresses Interest In DirecTV) this week broke off talks with Hughes Electronics, the owner… Continue reading Murdoch Closes In On Satellite Dream

More than 11 million viewers tuned in to BBC1 last night to watch England’s Euro 2004 qualifier against Turkey, according to unofficial overnight figures from BARB.Audiences for the match, which kicked-off at 8pm, peaked during the dying minutes of the second half, as around 12 million viewers watched David Beckham score the penalty that clinched… Continue reading More Than 11 Million Watch England Gobble Up Turkey

Revenues at the Telegraph Group fell by almost 5% in 2002 as worsening advertising conditions and falling circulation continued to impact on turnover. Full year results show that the group, which publishes the Daily Telegraph, Sunday Telegraph and the Spectator, earned £41.1 million before interest, taxes, depreciation, and amortisation. This represents an increase of 24.7%… Continue reading Telegraph Fails To Arrest Revenues Decline

Granada has secured United Biscuit brand Skips as the six-figure sponsor of the new series of Stars In Their Eyes: Kids on ITV1.The show, where children get the chance to appear on stage as a tribute to their favourite musical star, will be presented by Cat Deeley and will culminate in a live final when… Continue reading Granada Brings Skips To Kids With Stars In Their Eyes

The Internet Advertising Bureau (IAB) is launching a consultation process in order to seek industry approval for a range of larger ad formats.Every two years the IAB undertakes a consultation with the industry to negotiate standard sizes and shapes for internet advertising in order to support the evolution of online advertising.Danny Meadows-Klue, chairman of the… Continue reading IAB Launches Consultation Drive For Bigger Ads

The prospect of a long, drawn out conflict in Iraq appears to be prompting viewers to turn away from the extensive coverage of events on 24 hour TV news channels.The latest live overnight figures from BARB show that audiences for Sky News, BBC News 24 and the ITV News Channel have steadily declined over the… Continue reading War Fatigue Hits 24 Hour News Channels

Cinema admissions for February dropped by 21% year on year to 15.03 million, which equates to an average of 3.76 million cinema visits a week, according to the latest official figures.The Cinema Advertising Association (CAA) claims that the dramatic year on year decline in overall admissions is due to February 2002 being the highest month… Continue reading Cinema Admissions Slip In February

The Times is launching a major ad campaign to promote its new weekly public sector supplement, Public Agenda, which will be unveiled next week.The new supplement, which has been created for people who work in public, education, health and non-profit organisations, includes a mixture of news, comment and analysis. The Times claims the supplement is… Continue reading The Times To Promote New Public Sector Supplement

MSN is launching a £1 million, cross-platform marketing campaign to promote its instant messaging service.The integrated campaign, which covers press, radio, online and PR initiatives, will target 16-34 year-olds, in an attempt to consolidate MSN’s position in the rapidly growing instant messaging market.The initial activity begins later this month and includes a series of week-long… Continue reading MSN Messenger Launches Seven Figure Ad Campaign

Cable & Wireless has ended speculation over the identity of its new chief executive by appointing Francesco Caio to replace outgoing CEO Graham Wallace. Caio was the founder and boss of IP service provider, Netscalibur. He is joined at C&W by Kevin Loosemore who moves into the new position of chief operating officer. Loosemore was… Continue reading C&W Brings In Caio To Steady The Ship