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Rupert Murdoch’s News Corporation is preparing to make a bid for DirecTV, the largest US satellite operator, according to reports emanating from Wall Street. The Observer claims that Murdoch is tieing up loose ends ahead of $7 billion offer for the broadcaster that would represent the media mogul’s first foray into the American satellite market.… Continue reading Murdoch Set To Swoop For DirecTV

Charles Allen, the Granada chairman, is coming under mounting pressure to renounce his rolling two-year contract, which entitles him to a £2 million payout if and when he decides to leave the company.A report in the Sunday Times claims that Schroders and Morley, which own almost 10% of Granada, want to scrap a clause in… Continue reading Granada Chairman Set To Give Up Walk-Out Clause

Carat and Sky have launched a major research project designed to give advertisers greater insight into interactive television audiences.The study is being carried out in response to the growing popularity of interactive television advertising, which has been boosted by the increasing reach of interactive platforms and a substantial reduction in the cost of producing interactive… Continue reading Carat And Sky Launch Research Into Interactive Ads

News websites are continuing to experience a surge in traffic as a result of the ongoing conflict in Iraq, according to the latest research from Hitwise.The figures show that between Monday and Friday last week, news websites accounted for a 22.47% share of all web traffic in the UK, an increase of 9% on the… Continue reading War Coverage Dominates Online Usage

A total of 1.53 billion person to person text messages were sent across the UK’s four GSM networks during February, according to the latest figures from the Mobile Data Association (MDA).The figures show that 78 million romantic text messages were sent on Valentine’s Day, taking the daily average for the month to 55 million, compared… Continue reading Valentine’s Day Texts Boost February SMS Total

The Digital Radio Development Bureau (DRDB) and Ford have extended their ad campaign to promote in-car digital radio in an attempt to raise awareness of the medium.The initial campaign, which was launched on 6 March, aimed to get consumers to visit a Ford dealer and test digital radio.Commenting on the decision to extend the campaign,… Continue reading DRDB Extends In-Car Radio Promotion With Ford

Online console gaming subscriptions will be worth $650 million in the US by 2007, according to a new report from In-Stat/MDR. The group says that there is some ‘real money’ to be made in the online gaming industry and that broadband service providers particularly would do well to act soon to make the most of… Continue reading US Online Gaming Subs To Reach $650m In 2007

Worldwide B2B e-commerce revenues will top $1.4 trillion by the end of this year, according to E-Commerce Trade and B2B Exchanges, a new study from eMarketer.Also On MediaTel Insight Today…US Online Gaming Subs To Reach $650m In 2007Online console gaming subscriptions will be worth $650 million in the US by 2007, according to a new… Continue reading MediaTel Insight: B2B E-Commerce To Top $1.4 Trillion

ITV could lose a significant amount in advertising revenue after its decision to drop commercials from its special 9pm news bulletins on the unfolding war against Iraq.Last night’s special extended version of ITV News, which ran from 9.00pm to 10.07pm, was broadcast without the usual seven minutes of advertising, in a move that could prove… Continue reading ITV Drops Ads From Special News Bulletins

The BBC will meet with BSkyB today in an attempt to negotiate the cost of keeping its channels listed in their current position on the satellite broadcaster’s electronic programme guide. Last week the BBC announced its intention to withdraw from the BSkyB service to begin broadcasting to Sky homes from a different satellite, in a… Continue reading BBC Seeks Satellite Listings Agreement With Sky