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Carlton Communications and Granada may report a combined loss of £300 million in their full-year results, due to be released later this week. According to the press speculation, Carlton will show heavier losses than Granada. Both groups have been hit by write-downs following the collapse of the joint ITV Digital venture. Further strain has come… Continue reading ITV Giants Set To Unveil £300m Exceptional Losses

US advertising will grow by 4% in 2003, Merrill Lynch analysts have concluded following a survey of large national advertisers. In the survey, the broker received responses from 17 advertisers of the largest national advertisers, 70% of which said that they do not plan to reduce ad budgets for 2003; 18% expected budgets to remain… Continue reading More Confidence Seen In US Advertisers By Merrill Lynch

Online retail sales in the US increased by 7.8% to $11.06 billion in Q3, according to new data from the Department of Commerce’s Census Bureau. The total, which excludes travel purchases, has been surpassed just once, in the final quarter of 2001, and sales were up 34.3% year-on-year. E-commerce transactions in the three months to… Continue reading US E-Commerce Sales Top $11 Billion In Third Quarter

ITV’s troubles will continue into 2003 and the channel faces a battle to convince advertisers to part with their cash, according to a report in the Independent On Sunday. Carlton and Granada are currently negotiating with media-buying agencies to determine how much advertising spend they will receive next year. The two companies have witnessed revenues… Continue reading Tough Times Ahead For ITV Companies

Week on week analysis reveals a strong performance for the media sector, which was cheered by a sustained bullish market in the US and positive corporate news flow.Investors also mulled the potential implications of the Communications Bill, which was announced last week (see Government Finally Publishes Communications Bill), and was seen causing a flurry of… Continue reading Sharewatch

Classic FM has announced plans to launch a 24-hour television channel that will attempt to bring Vanessa Mae, the Opera Babes and Yo-Yo Ma to the MTV generation.The digital TV channel, which is the first to be devoted entirely to classical music, is expected to launch at the end of next month. It will feature… Continue reading Classic FM Launches Round The Clock Music Channel

Richard Desmond, owner of Express Newspapers, is reportedly planning to launch a £50 million advertising campaign next year, as part of a plan to increase pressure on rivals the Daily Mail and the Daily Mirror.According to today’s Guardian, Desmond is preparing to unveil a nationwide television ad campaign, promotional give-aways and tactical coverprice cutting to… Continue reading Desmond Plans £50m Ad Campaign To See Off Rivals

Emap has issued a publishing statement for its teenage title, Bliss, after claiming that the latest ABC figures failed to reflect the impact of its relaunch in April.According to Emap, the circulation of Bliss for January to June 2002 stands at 267,553, compared with ABC’s figure of 250,370 for the same period, which represents a… Continue reading Emap Releases Publishing Statement For Bliss

The ITC has upheld complaints against a TV ad for BT Openworld, which promised unlimited access to the internet.The ad, for BT’s internet call package, Openworld Anytime, depicted customers describing the benefits of the service, saying: “Because we’re not worried about the cost we just use it anytime”.However, BT changed the terms and conditions of… Continue reading ITC Finds BT Openworld Ad Misleading

ITV has unveiled research which it claims proves that TV is the most powerful communications medium.The study, which was conducted by Manchester University’s professor of psychology, Geoffrey Beattie, shows that the brain finds audio visual images easier to process than either text or audio alone.Beattie exposed participants to messages about three products, a holiday, a… Continue reading ITV Research Claims TV Is The Most Powerful Medium