The new technology sector in outdoor advertising, which includes screens, video walls and interactive kiosks, is set to increase its revenue from £2.7m to £8.7m by the end of the year, according to a report by Outdoor Connection.Nearly 82% of the total revenue for the new technology sector is generated in leisure environments such as… Continue reading New Technology Sector To Boom
The French government has announced its intention to bring high speed internet access to the whole country and is to pour €4.6 billion into the project. The plans are designed to ‘open the Information Age to everyone,’ according to French prime minister Lionel Jospin. The Government will develop the high-speed Net access services across cable,… Continue reading French Government To Bring High-Speed Net Access To All
Speaking at the Radio Academy’s festival in Manchester this morning BBC director general, Greg Dyke, hit back at TalkSPORT boss, Kelvin MacKenzie, accusing him of “whinging” and branding his repeated attacks on the BBC’s domination of radio sport “pathetic”. Dyke also reinforced the BBC’s commitment to digital radio, whilst admitting that outside of the media… Continue reading Dyke Hits Back At TalkSPORT
The superstitial – a method of internet advertising – is as effective in terms of recall, communication and persuasion as a television ad, according to research from Harris Interactive. The superstitial format was developed and is trademarked by online advertising solutions company Unicast. It is a pop-up that uses Flash and Java to create a… Continue reading Superstitials Are As Effective As TV Ads, Says Harris Interactive
Around 16% of the population in Hungary have access to the internet, according to research by NetValue as reported on Europemedia. Separate research from KOD Business and Media Research puts the figure at 16.3%. This is below the critical mass at which the Net starts to have significant effects on business and society, says KOD;… Continue reading Around 16% Of Population Online In Hungary, Say Studies
The average age of viewers to US prime-time television is getting steadily higher, according to an analysis of research from The Media Edge on Mediaweek.com. The average prime-time viewer was 39.4 years old during the 1990-91 television season, according to the report; they are now 41.1 years old. With the younger cable viewers factored out,… Continue reading Insight Analysis: Average Prime-Time Viewers Age With Population
Future Network, which was forced to issue a statement yesterday reassuring investors that it was financially stable after severe week on week losses (see Future Reassures Investors), saw shares rise 34.78% yesterday, to close at 31p, an increase of 8p on the previous day.Bright Station, which has rebranded as Smartlogik (and will be referred to… Continue reading Sharewatch
The French government has announced its intention to bring high speed internet access to the whole country and is to pour €4.6 billion into the project. The plans are designed to ‘open the Information Age to everyone,’ according to French prime minister Lionel Jospin. The Government will develop the high-speed Net access services across cable,… Continue reading French Government To Bring High-Speed Net Access To All
A new survey commissioned by Oftel shows that UK home internet use continues to rise with figures revealing that four million homes were connected in the last 12 months. The survey, conducted in May 2001, reveals that 10 million homes now have internet connections, up from 6 million in May 2000 and 8.5 million in… Continue reading UK Internet Use Continues To Rise
Around 16% of the population in Hungary have access to the internet, according to research by NetValue as reported on Europemedia. Separate research from KOD Business and Media Research puts the figure at 16.3%. This is below the critical mass at which the Net starts to have significant effects on business and society, says KOD;… Continue reading Around 16% Of Population Online In Hungary, Say Studies
